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Sherilyn Abrahams

@sherilynabrahams

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Experienced project/Traffic manager delivering creative operations , coordination client solutions.

South Africa

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What I'm looking for

I’m seeking a role managing creative project operations where I can optimize workflows, support cross-functional teams, and grow in resource and operations leadership within a collaborative, learning-focused company.

✨ About Me ✨

I’ve spent the past 8+ years navigating the fast-paced world of agencies and in-house creative teams, wearing both the Traffic Manager and Project Manager hats. What drives me is seeing ideas move from a rough brief to a polished final product that clients are proud of and teams are excited to deliver.

I thrive on creating order out of chaos — whether that means streamlining workflows, balancing resources, or making sure deadlines and budgets don’t just get met, but get managed with less stress for everyone involved. At Metropolitan Republic, I’ve been the go-to for coordinating projects across digital, design, and video, ensuring collaboration stays smooth and outcomes stay strong.

Colleagues know me as someone who keeps things moving without losing the human touch — approachable, calm under pressure, and always looking for solutions. I’m excited about opportunities where I can bring that mix of structure, creativity, and people-first leadership to help teams (and brands) grow.

Experience

Work history, roles, and key accomplishments

Current

Senior Trac Manager

Current

Metropolitan Republic

Jun 2025 - Present (4 months)

Manage briefs, resource scheduling and workflows to support designers and copywriters; created briefing templates and processes to improve team delivery and support across client services.

Project Management Workflow Design Monday.Com Documentation

Trac Manager

Hoorah Digital

Oct 2024 - Jun 2025 (8 months)

Assigned briefs, managed resource schedules and supported project managers and client services while developing workflows and briefing templates to streamline creative delivery.

Project Management Trac Management Workflows And Briefings Client Services Team Coordination Documentation

Trac Manager

Clockwork

Jun 2021 - Sep 2024 (3 years 3 months)

Checked and assigned briefs, managed resource schedules and budgets, coordinated across directors, client services, PR, social and data teams, and conducted inductions and training.

Resource Management Budgeting Assignment Training Reporting Project Planning Stakeholder Management

Trac Manager

Infinity Brands

Apr 2021 - Sep 2021 (5 months)

Scheduled tasks, broke down projects and briefs, planned shoots and social rollouts, and assisted creative designers in executing social and production strategies.

Coordination

Junior Project Manager

Cheil

Aug 2019 - Oct 2019 (2 months)

Managed Trac jobs for creative teams on Samsung accounts, created statements of work, purchase orders and CEs, sourced production assets and supported social and content managers.

Project Coordination Trac Management

Contact Center Agent

Nedbank

Mar 2018 - May 2019 (1 year 2 months)

Assisted customers with banking products including home loans, personal loans, cards and digital banking channels, handling account and transactional queries during a fixed-term contract.

Customer Service Digital Banking Communication Problem Solving

Junior Project Manager

Native VML

Jan 2016 - Jan 2018 (2 years)

Managed project timelines, coordinated creative teams, created statements of work and costings for clients, and supported shoot sourcing and campaign rollouts across multiple brands.

Project Timelines Client Meetings Coordination Sourcing Cost