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shafin User

@shafin

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Creative social media marketer with a passion for brand elevation.

India

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What I'm looking for

I am looking for a dynamic role that fosters creativity and collaboration, where I can leverage my skills in social media marketing and content strategy to drive brand success.

As a creative Social Media Marketer, I have honed my skills in crafting impactful strategies for renowned brands such as Wonderla and The Caravan. My journey began with a Bachelor of Technology in Electronics and Communication Engineering, where I developed a strong foundation in technology and communication. Over the years, I have expanded my expertise beyond social media to include video editing, designing, copywriting, photography, scriptwriting, and videography.

In my role as Assistant Manager at Wonderla Parks & Resorts, I directed comprehensive social media strategies across multiple platforms, managing brand presence and significantly boosting brand positioning. My innovative approach to online reputation management and content creation has resulted in the successful production of over 70 videos, showcasing my adeptness in video editing and motion graphics. I am passionate about elevating brands through creative excellence and effective team leadership, ensuring that every project I undertake resonates with the target audience.

Experience

Work history, roles, and key accomplishments

Assistant Manager - Social Media Marketing

Wonderla Parks & Resorts

Mar 2022 - Jul 2024 (2 years 4 months)

Directed comprehensive social media strategies for five Wonderla properties, managing brand presence across multiple platforms. Innovated response categories for ORM and oversaw video creative direction, producing over 70 videos. Executed impactful copywriting for social media, enhancing brand engagement.

Social Media Strategy Video Editing Copywriting Brand Management ORM Content Creation Team Leadership Motion Graphics Facebook Ads Hootsuite

Social Media Trainee

The Caravan Magazine

Jan 2021 - Jan 2022 (1 year)

Managed social media operations in a fast-paced news environment, overseeing the publication of online magazine issues and contributing to subscription campaigns. Collaborated with journalists for content proofreading and management.

Social Media Management Proofreading Campaign Management Collaboration Content Strategy Digital Marketing

Content Strategist

Delopus

Aug 2020 - Jan 2021 (5 months)

Collaborated with the founding team to define and implement content strategy for a niche social media platform, focusing on community building and content initiatives.

Content Strategy Community Building Social Media Collaboration Digital Marketing Content Development Strategic Planning

Social Media Lead

Homesickness.in

Apr 2020 - Aug 2020 (4 months)

Managed social media presence and developed strategies for audience interaction and brand visibility. Spearheaded video content creation and led website content management and revamp.

Social Media Strategy Content Creation Digital Marketing Content Strategy

Design Head

IETE

Feb 2019 - Feb 2020 (1 year)

Managed design initiatives for the organization, collaborating with a team of designers to enhance visual communication and branding.

Design Management Team Collaboration Branding Project Management Creative Direction

Education

Degrees, certifications, and relevant coursework

Govt. Model Engineering College

Bachelor of Technology, Electronics and Communication Engineering

2016 - 2020

Grade: 75%

Pursued a Bachelor of Technology in Electronics and Communication Engineering, achieving a CGPA of 75%. The program provided a solid foundation in electronic systems, communication technologies, and engineering principles, preparing for a career in technology and media.