Open to opportunities

Sejal Kharat

@sejalkharat

Message

Entry-level digital marketer focused on paid media and SEO, building performance campaigns across Google Ads and Meta.

India

Message

What I'm looking for

I’m looking for an opportunity to start my career in performance marketing. I want to help drive campaign growth, apply my paid media and SEO skills, and contribute to team learning through measurable results and continuous optimization.

I’m a fresher with a strong interest in Paid Media and Search Marketing (SEO), and I’m skilled in Google Ads basics, Meta Ads, and keyword research. I enjoy turning insights into measurable ad performance and building campaigns with clear targeting and budget control.

Through hands-on projects, I planned and executed Meta Ads campaigns focused on engagement and traffic, using structured audience targeting and budget allocation. I also created Google Ads sample campaigns, including keyword research, match type strategy, and Performance Max asset group setup to drive better campaign outcomes.

I’ve strengthened my approach with work on influencer marketing strategies for D2C brands, including campaign briefs and performance tracking methods. I analyze results using metrics like CTR, CPC, ROI, and ROAS, and support execution with campaign reporting and dashboards in Microsoft Excel/Google Sheets, plus content calendar creation for Facebook, Instagram, and LinkedIn.

Experience

Work history, roles, and key accomplishments

Influencer Marketing Research

Sinhagad Institute Of Designed

Jan 2019 - May 2023 (4 years 4 months)

Conducted influencer marketing research for D2C brands, creating campaign briefs and performance-tracking methods using CTR, CPC, and ROAS. Created platform-specific content calendars for Facebook, Instagram, and LinkedIn aligned to marketing goals.

Influencer Marketing Campaign Brief Performance Tracking CTR CPC ROAS

Digital Marketing Projects

DADE - Digifine Academy of Campaign Growth

Nov 2025 - Present (7 months)

Planned and executed Meta Ads campaigns focused on engagement and traffic using structured audience targeting and budget allocation. Built Google Ads sample campaigns including keyword research, keyword match-type strategy, and Performance Max asset group setup.

Meta Ads Audience Targeting Budget Allocation Strategies Google Ads Keyword Research Match Type Strategy Performance Max Campaign Setup

Education

Degrees, certifications, and relevant coursework

DADE - Digifine Academy

Digital Marketing

2025 -

Activities and societies: Meta Ads projects (engagement & traffic), audience targeting, budget allocation; learning Google Ads basics, Meta Ads basics, and keyword research.

Planned and executed Meta Ads campaigns with structured audience targeting and budget allocation, supporting engagement and traffic objectives. Built hands-on experience aligned to a performance marketing and search marketing (SEO) career focus.

Sinhagad Institute

Digital Marketing

2019 - 2023

Activities and societies: Influencer marketing strategy research; campaign briefs and performance tracking; dashboard/reporting with Excel/Google Sheets; metrics like CTR, CPC, and ROAS; content calendars for Facebook/Instagram/LinkedIn.

Conducted influencer marketing research for D2C brands and tracked performance using campaign metrics to improve ad effectiveness. Created platform-specific content calendars and supported campaign reporting with spreadsheets.