Sayem Reza

I am an experienced Business Systems Analyst with a strong background in agile methodologies and product development. In my current role at IGT, I have championed agile methodologies, leading to a 20% enhancement in project delivery efficiency. I have expertise in utilizing tools such as DOORS, Jira, and Confluence to refine requirements, manage product backlogs, and maintain comprehensive project documentation. I excel in facilitating clear communication of business needs to development and QA teams, streamlining the product development cycle.

As a Business Analyst and Product Owner at Boyd Gaming, I conducted comprehensive market and customer data analysis to drive the development of user stories that reflect precise customer needs. I specialized in managing and optimizing loyalty programs, leveraging my knowledge of casino marketing strategies to drive customer engagement, retention, and revenue. I have a proven track record of fostering a collaborative environment with development and QA teams to ensure product alignment with strategic business drivers.

In my previous role as an Enterprise Marketing and Data Analytics Manager at MGM Resorts International, I led reporting for Loyalty and Cancellation Programs, implementing A/B testing and achieving a 20% increase in conversions. I also implemented PowerBI dashboards for BetMGM Mobile Apps, resulting in a 15% increase in app downloads. I have a strong background in creating improved Business Intelligence reports, increasing data accuracy and accessibility.

As a Product Manager and Business Analyst at 7-Eleven, I managed the end-to-end product management process for the Mobile Loyalty Apps, focusing on aligning product features with strategic business goals to drive revenue growth. I have established expertise in loyalty program software, contributing to significant improvements in customer retention and satisfaction through targeted product enhancements.