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sayari banerjeeSB
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sayari banerjee

@sayaribanerjee

Senior content executive specializing in SEO/AEO copy, editing, and audience-focused storytelling.

India
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What I'm looking for

I’m looking for a role where I can own SEO/AEO content quality, plan editorial calendars, and collaborate cross-functionally. I want tight feedback loops, room to automate workflows with AI, and responsibility for content that drives conversions.

I’m a senior content professional with 8+ years in SEO and AEO writing, editing, and content marketing. I craft AEO & SEO-aligned, audience-focused copy that stays true to brand voice, guidelines, and client needs.

In my recent role, I planned and managed editorial calendars aligned with marketing goals, campaigns, and product launches. I wrote and edited long-form and short-form content, analysed audience personas and industry trends, and optimised existing content for SEO, readability, and conversion—while collaborating with designers and videographers for cohesive multimedia workflows.

I’m equally strong in content quality: I handle on-page and off-page SEO, keyword integration, and manual proofreading in CMS tools like WordPress. I also support scalable development with prompt generation for AI tools and contribute to workflow automation using LLM-based tools, all while working under strict deadlines.

Experience

Work history, roles, and key accomplishments

ST

Content Analyst & Editor

Stan Ventures Transformation

Oct 2024 - Dec 2025 (1 year 2 months)

Edited and proofread SEO-focused B2B and B2C content under tight deadlines, ensuring accuracy and brand voice consistency. Optimized structure and flow for clarity and engagement, enforced editorial/SEO guidelines, and provided actionable writer feedback.

WI

Content Writer

Webguru Infosystems

Nov 2021 - Oct 2024 (2 years 11 months)

Managed multiple client/content projects across industries, delivering SEO-optimized blogs, articles, guest posts, and end-to-end website copy under tight deadlines. Produced social media content, video scripts, and LinkedIn infographics while using prompt engineering to optimize content creation workflows.

FR

Freelance Web Content Writer

Freelance

Jan 2021 - Oct 2021 (9 months)

Crafted persuasive, SEO-optimized web copy across technical and casual audiences to help improve organic traffic. Developed website articles and published content using WordPress to support content marketing goals.

FR

Freelance Academic Content Writer

Freelance

Dec 2019 - Aug 2020 (8 months)

Delivered academic writing projects, including Statements of Purpose (SOPs) for university applications, following MLA, APA, and Chicago citation standards. Curated and optimized website home, service, and landing page content to improve organic traffic and user engagement.

Education

Degrees, certifications, and relevant coursework

University of Calcutta logoUC

University of Calcutta

Bachelor of Arts, Arts

Grade: 46.02%

Completed a Bachelor of Arts at the University of Calcutta, finishing in 2014 (46.02%).

NS

National Gems Higher Secondary School

ISC Higher Secondary, Higher Secondary

Grade: 79.75%

Completed ISC higher secondary education at National Gems Higher Secondary School in 2011 (79.75%).

NS

National Gems Higher Secondary School

ICSE Higher Secondary, Higher Secondary

Grade: 76.02%

Completed ICSE higher secondary education at National Gems Higher Secondary School in 2009 (76.02%).

Tech stack

Software and tools used professionally

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