Sarah Sternberg

Led content design for the sitewide rebrand of the small business pillar, ensuring consistency across all touchpoints. Created detailed content decks to guide tone, messaging, and UX alignment throughout the rebrand, tracking all content changes for audit. Collaborated cross-functionally with developers and project managers to deliver on tight timelines and ensure seamless implementation.

Led content strategy and design solutions for high-traffic touchpoints and mobile applications, ensuring consistency in tone, voice, and usability. Collaborated with product managers, developers, and marketing teams to define content requirements and translate business needs into intuitive user experiences. Created wireframes, interactive prototypes, and user flows, mentoring a team of junior UX w

Designed wireframes and interactive prototypes for a suite of enterprise-level applications, enhancing usability and user satisfaction. Worked directly with stakeholders, including product owners and engineers, to define project requirements. Created content for key user flows such as account sign-up, loan applications, and money transfers.

Co-founded, designed, and built an online magazine that achieved 100,000 unique monthly visitors, managing freelance contributors and content creators. Built affiliate partnerships and other monetization elements of the business. Coordinated public relations events, drafted statements, and conducted interviews with professionals.

Delivered UX writing for critical user touchpoints, including onboarding flows, error messages, and tooltips. Successfully redesigned the investor platform's onboarding experience, increasing user retention. Defined and drove the overall content strategy for digital banking experiences, setting content guidelines and standards.

Produced clear, engaging web content and UX copy for various industries, optimizing for both search engines and user experience. Created comprehensive content strategies and editorial calendars to guide digital experiences. Developed microcopy, including error messages and tooltips, to enhance usability.

Studied English Literature, focusing on critical analysis and communication skills. Developed strong writing and research abilities applicable to various professional contexts.