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Sanjana NathaniSN
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Sanjana Nathani

@sanjananathani

I lead SEO and editorial strategy across regulated, B2B, and consumer content brands.

India
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At Enterslice, I lead editorial strategy, content governance, and quality standards across Enterslice, Enterclimate, and CorpBiz, improving SEO performance by 25%.

I manage and mentor a cross-functional team of 10 writers and editors, overseeing reviews, quality checks, publishing workflows, and alignment with SEO, design, and product teams.

Previously, I produced high-volume SEO content for University Living, Tractor Junction, and Wbcom Designs across student housing, automotive, e-commerce, legal, and CBD industries. My work includes 800+ property and room descriptions, 250+ optimized pages, and articles that generated 48,000+ page views.

I've also led editorial teams, streamlined workflows, and created regulatory, compliance, and AI-assisted content processes. I bring 7.5 years of content writing experience and five years of leadership and team-handling experience.

Experience

Work history, roles, and key accomplishments

UL

Senior Associate - Catalog

University Living

Nov 2024 - Oct 2025 (11 months)

Wrote 800+ property and room descriptions, plus catalog content for student housing across the UK and US. Produced university description pages and blogs, and optimized 250+ pages for organic search visibility.

TJ

Executive - Content Writer

Tractor Junction

Jun 2023 - Oct 2024 (1 year 4 months)

Created SEO-optimized news articles, blogs, OEM sales reports, and web stories across automotive verticals. Generated 48,000+ page views across 18 articles and 2,500+ visits through Web Stories.

WD

Content Writer

Wbcom Designs

Jan 2021 - May 2023 (2 years 4 months)

Developed SEO-optimized blogs, landing pages, and website copy for international clients across e-commerce, legal, and CBD industries. Delivered 2-3 SEO-optimized blogs daily, ensuring quality and on-time delivery.

SK

Freelance Content Editor

Skillcrux

Jan 2019 - Dec 2020 (1 year 11 months)

Led and managed a team of 5 content editors/proofreaders, overseeing task assignment and quality control. Streamlined editorial workflows and met deadlines for clients across IT and healthcare industries.

Education

Degrees, certifications, and relevant coursework

University of Lucknow logoUL

University of Lucknow

Master of English, English

2020 - 2022

Grade: SGPA: 6.37

Master of English degree from the University of Lucknow from 2020 to 2022.

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