Sandra Enuma

Provided business and marketing support by creating blog and destination content, maintaining a content calendar, and optimizing website and social media performance. Managed targeted email campaigns, implemented Zapier referral and scheduling automation, and conducted outbound cold calling and outreach to generate trip inquiries.

Freelance content writer delivering researched, deadline-driven articles with consistent editorial approval. Maintained high client satisfaction by improving readability, structure, and accuracy through cross-referencing and careful formatting.

Supported a UK-based founder’s content and personal brand by generating LinkedIn content ideas, researching influencers/thought leaders, and running outbound messaging to initiate partnerships. Tracked content performance with Kleo and Shield analytics and coordinated scheduling and remote workflow using Slack and Notion.

Developed and executed content strategies to grow brand visibility and increase organic traffic. Managed a content calendar, led a team of content creators with training and feedback, and delivered reporting to senior management while maintaining editorial standards and brand voice.

Wrote and edited blog content by analyzing industry trends and audience interests to create relevant posts. Increased organic visibility by incorporating SEO keywords and keeping content aligned with current trends.

Supported national identity card processing by verifying applicant eligibility against guidelines and maintaining accurate records. Assisted non-English speaking applicants, handled inquiries and complaints, and improved processing efficiency by streamlining forms and document distribution.

Bachelor of Science in Microbiology at Obafemi Awolowo University from 2013 to 2018.