Open to opportunities

Samuel Omowole

@samuelomowole

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I’m a Creative Social Media Manager who grows brands through engaging content and community-driven strategy.

Nigeria

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What I'm looking for

I’m looking to join a brand where I can own social media strategy end-to-end—planning content, growing communities, and improving engagement with data-driven insights, creative production, and consistent campaign execution.

I’m a Creative Social Media Manager with a strong passion for developing engaging content and fostering growth within online communities. I’m committed to helping brands connect with their audience and enhance engagement through clear digital strategies, structured content systems, and measurable optimization.

Most recently, I’ve led media and digital work as Head, Media and Digital Team, spearheading digital communications strategy and building weekly content formats (e.g., Neoteric Tips, MythBusters, Insights, and Quiz Series). I also functioned as Lead Content Creator/Social Media Manager, using a digital-first approach with Instagram Reels and YouTube Shorts to improve retention, engagement, and community growth—while maintaining cohesive brand voice across campaigns.

Experience

Work history, roles, and key accomplishments

Current

Head, Media & Digital Team

Current

Neoteric Legal Practitioner

Jan 2026 - Present (5 months)

Spearheaded the firm’s digital communications strategy, positioning the brand as a thought leader in legal awareness and public engagement. Developed a weekly content system and led the media team to create educational, conversation-driven content that improved audience engagement and visibility.

Communications Strategy Content Planning Community Engagement

Current

Social Media Manager

Current

WearBGL

Mar 2024 - Present (2 years 3 months)

Directed the brand’s social media strategy with a focus on high-aesthetic visual content and lifestyle-driven marketing to boost online sales. Owned fashion-reel creative using trending audio and transitions, maintaining a 100% success rate in delivering content calendars and strategic briefs.

Social Media Strategy Visual Content Calendar Lifestyle Marketing Visual Storytelling

Lead Content Creator & SMM

Clearpath Media TV

Jun 2025 - Jan 2026 (7 months)

Served as a creative lead focused on audience retention through a digital-first approach to broadcast and entertainment content. Executed a high-frequency video strategy for Instagram Reels and YouTube Shorts and collaborated on multi-platform campaigns to maintain a consistent brand voice.

Instagram Reels YouTube Shorts Video Content Strategy Content Creation Social Media Marketing

Creative Director

Zar Empire

Sep 2023 - Mar 2024 (6 months)

Designed engaging social media graphics to promote products, engage followers, and support marketing campaigns. Created monthly content calendars and oversaw the website design and user experience to support increased online sales.

Graphic Design Social Media Design Digital Marketing Audience Engagement