Open to opportunities

Samuel Obilonu

@samuelobilonu

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Digital marketing and affiliate manager driving growth through data-led campaigns.

Nigeria

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What I'm looking for

I seek a growth-oriented role where I can lead affiliate/influencer or digital marketing initiatives, use analytics to improve ROI, collaborate cross-functionally, and scale audience acquisition and retention.

I am a results-driven digital marketing and affiliate specialist with hands-on experience building partnerships, running influencer and recruitment campaigns, and optimizing content for growth. I combine analytical rigor with creative content strategies to drive traffic, conversions, and retention.

Across remote and in-office roles, I have recruited talent for healthcare partners, managed affiliate networks for gaming, and developed influencer and sponsorship programs that increased brand visibility and first-time deposits (FTDs). I regularly use analytics and A/B testing to improve campaign ROI and engagement.

As a freelance web designer, content creator, and social media manager, I built user-focused websites, optimized SEO, and managed multichannel campaigns to grow audiences and improve conversion funnels. I bring strong project management, communication, and stakeholder-reporting skills.

I am collaborative, detail-oriented, and adaptable — thriving in fast-paced environments where I can blend strategy, creativity, and data to deliver measurable results.

Experience

Work history, roles, and key accomplishments

Current

Affiliate / Hunt Manager

Current

1Win Gaming Company

Nov 2024 - Present (1 year 1 month)

Managed and expanded affiliate partnerships, negotiated deals to maximize ROI, and optimized campaigns via analytics and KPIs; led recruitment/onboarding of affiliates and conducted targeted hunts for high-value partners to drive market growth.

Affiliate Marketing Partner Recruitment Campaign Optimization Analytics Negotiation Regulatory Compliance Reporting

Current

Freelance Digital Specialist

Current

Self Employed

Mar 2020 - Present (5 years 9 months)

Delivered web design/development, SEO-optimized content creation, social media management, and architectural design projects for various clients, meeting deadlines and improving online visibility.

Web Design SEO Content Creation Social Media Management UX Client Communication Project Delivery HTML CSS

Event Sponsorship & Customer Engagement Manager

Surebet247 Betting Company

Mar 2024 - Feb 2025 (11 months)

Secured and evaluated sponsorships to drive brand awareness and FTDs, organized live and digital events to boost participation and conversions, and implemented customer engagement tactics to improve retention and reduce churn.

Event Management Customer Engagement Market Research Retention Data Analysis

Social Media / Recruitment Coordinator

My Nursera

Oct 2023 - Nov 2024 (1 year 1 month)

Sourced and recruited nursing staff for international partner hospitals, managed social media and email campaigns to attract candidates, and tracked recruitment pipelines and campaign performance to inform strategy.

Recruitment Social Media Marketing Email Marketing Candidate Sourcing Content Creation Reporting

Research & Chat Manager

Bunny Agency LLC

Nov 2022 - Oct 2024 (1 year 11 months)

Researched viral short-form content trends and created content briefs, conducted A/B testing and performance analysis to optimize creator strategies, and managed live chats to maintain high engagement and retention.

Content Research Short Form Content A B Testing Performance Analysis Community Management Chat Moderation Reporting

Influencer Manager

Surebet247 Betting Company

Jan 2023 - Mar 2024 (1 year 2 months)

Identified, recruited, and managed influencers, developed and executed influencer campaigns aligned with marketing goals, and measured campaign effectiveness to optimize future initiatives.

Influencer Marketing Recruitment Campaign Strategy Reporting Relationship Management

Digital Marketing Executive

LSA Homes

Apr 2023 - Jul 2023 (3 months)

Developed and executed content and social media strategies, ran PPC campaigns and SEO initiatives to drive website traffic, and measured campaign performance to improve digital marketing ROI.

Content Strategy Social Media Management PPC SEO Web Analytics Copywriting Campaign Optimization

Digital Media Executive

Daraju Industries

Jun 2021 - Apr 2023 (1 year 10 months)

Led digital media operations, created cross-channel content with agencies, optimized paid search and social campaigns to increase ROI, and recruited and managed the social media team to align messaging with business goals.

Digital Strategy Social Media Paid Search Content Production Team Management

Content Creator

774NGR

Sep 2020 - May 2021 (8 months)

Researched and wrote stories and web content, edited copy to meet style guidelines and deadlines, and promoted site traffic via social media channels.

Content Writing Editing Research Editorial Standards

Admin & I.T. Officer

Noela500 Holidays

Dec 2019 - Nov 2020 (11 months)

Installed and maintained IT systems and provided technical support, managed user accounts and documentation, and coordinated internal/external events and company social media presence.

IT Support System Configuration Technical Troubleshooting Documentation Event Coordination Social Media Management HelpDesk+

Assistant Manager

Beta Links Computer Center

May 2016 - Oct 2018 (2 years 5 months)

Managed operations of a computer center offering training and services, handled daily funds and sales reconciliation, and oversaw training programs for students and adults.

Operations Management Customer Service Scheduling Staff Supervision