Samrah Ishtiaq
@samrahishtiaq
I am a Senior Salesforce developer specializing in multi-cloud integrations and performance-optimized solutions.
PakistanWhat I'm looking for
I am a certified Senior Salesforce Developer with 8+ years building scalable, high-performance applications across Sales, Service, Marketing Cloud, Pardot, and Experience Cloud. I specialize in Apex, Lightning Web Components, Visualforce, AMPscript, SSJS, and complex REST/SOAP API integrations, and I implement CI/CD pipelines using Salesforce DX, Git, and Gearset.
I focus on measurable impact—reducing campaign setup time by 40% and boosting engagement by 15%, cutting processing times by 25–40%, and improving lead conversion by 35%. I improve cross-team collaboration, streamline data processes, and build reusable components and integrations that increase platform adoption and operational efficiency.
Experience
Work history, roles, and key accomplishments
Senior Salesforce Developer
Turing
Jan 2023 - Apr 2025 (2 years 3 months)
Developed cross-team Salesforce solutions that improved collaboration by 20% and optimized Apex triggers to increase data processing efficiency by 25%. Built API integrations and enhanced CI/CD pipelines with Salesforce DX and Git to streamline deployments.
Senior Salesforce Developer
LyRise
Aug 2022 - Jan 2023 (5 months)
Optimized Salesforce Flows and Marketing Cloud journeys to boost lead conversion by 35% and integrated Pardot campaigns that increased qualified leads by 20%. Automated lead assignment workflows saving the team ~15 hours per week and developed custom LWCs to improve user adoption.
Software Engineer (Salesforce)
Rolustech
Oct 2020 - Jan 2022 (1 year 3 months)
Developed Lightning Components and Visualforce pages to automate business processes and implemented Pardot workflows that increased qualified leads by 20%. Improved platform security via permission sets and sharing rules and managed integrations to enhance data integrity.
Junior Salesforce Engineer
Speridian Technologies
Jun 2017 - Sep 2019 (2 years 3 months)
Configured custom objects, fields, workflows, and validation rules to streamline processes and automated lead assignment and data cleansing to increase team productivity by 15%, saving ~15 hours per week. Conducted client data migrations using Data Loader and Workbench ensuring accurate transfers.
Education
Degrees, certifications, and relevant coursework
NTNational University of Sciences and Technology
Bachelor of Science, Computer Science
2015 - 2019
Completed a Bachelor of Science in Computer Science at the National University of Sciences and Technology from 2015 to 2019.
Tech stack
Software and tools used professionally
Availability
Location
PakistanAuthorized to work in
Job categories
Skills
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