Open to opportunities

Sagarika Ganesh

@sagarikaganesh

I build high-impact PR and brand content for automotive, fintech, travel, education, lifestyle, hospitality, logistics, and retail brands.

India

Message

At Value 360 Communications, I manage content mandates for 20+ clients including Toyota, FedEx, Volkswagen, Kia India, The Body Shop, Royal Canin, and POCO. I write and edit thought leadership articles, spokesperson profiles, award nominations, blogs, press releases, and case studies that build brand visibility.

Over 7+ years, I’ve created content across automotive, fintech, banking, logistics, travel, hospitality, retail, e-commerce, education, and lifestyle. My earlier client work includes Audi, Groww, Union Bank of India, Lufthansa, Housing.com, Zoomcar, Zostel, Shiprocket, and VietJet.

I combine secondary research, industry reports, company backgrounders, and competitor analysis to make every piece credible and relevant. I’m comfortable adapting tone and style across articles, op-eds, executive profiles, social posts, video scripts, internal communications, and PR pitches.

I also lead the content process by briefing junior writers, reviewing drafts, offering developmental feedback, coordinating with operations teams, and keeping deliverables on track. I contribute to knowledge-sharing sessions on public relations, content writing, and content marketing.

Experience

Work history, roles, and key accomplishments

Associate Manager – Content

Value 360 Communications

Jul 2023 - Jun 2026 (2 years 11 months)

Managed content mandates for 20+ clients across sectors, overseeing junior writers and ensuring alignment with client expectations. Contributed to knowledge-sharing sessions and workshops on PR, content writing, and marketing.

Thought Leadership Writing Blog Writing Content Planning Content Strategy Content Quality Control Research Fact Checking seo writing Digital Content WordPress Google Analytics Proofreading Editing Creative Writing Mentorship Written Communication Cross Functional Collaboration

Senior Content Executive

Value 360 Communications

Jan 2021 - Jun 2023 (2 years 5 months)

Crafted written content for clients across 15+ industries, including articles, op-eds, profiles, blogs, and social media posts. Conducted secondary research and adapted tone to various business sizes and industries.

Content Writing Research Editing Coordination seo writing Blog Writing Social Media Video Scripts

PR Account Executive

Value 360 Communications

Apr 2019 - Jan 2020 (9 months)

Wrote monthly PR plans, press releases, and concept notes for clients in FinTech, EdTech, food-tech, and hospitality. Conducted media outreach and maintained media contact lists.

Media Relations Content Writing Research

Corporate Communications Intern

RRD Global Outsourcing, APAC

Dec 2018 - Apr 2019 (4 months)

Mapped media coverage and ran competitor content analysis to support the communications team. Wrote social media posts for LinkedIn and Facebook and assisted with internal event content.

Media Monitoring Competitive Analysis Social Media Writing Content Creation

Education

Degrees, certifications, and relevant coursework

Birmingham City University

Postgraduate Diploma, Public Relations

2017 - 2018

Pursued a Postgraduate Diploma in Public Relations, with a dissertation on crisis communication using BP's Deepwater Horizon oil spill as a case study.