Ruchika Parekh

I’m a marketing professional with 5+ years’ experience across content, digital, and print marketing, building messaging that resonates and supports measurable brand growth. I’m at my best when I can translate strategy into compelling creative, while keeping editorial workflows running smoothly and on time.

In my current role as Marketing Specialist (Brand Communication) at Monarch Paperie Brand in Chicago, I oversee team tasks to meet goals and KPIs, collaborating with internal teams and external vendors. I design digital and print assets that elevate brand awareness and engagement, and I create targeted content tailored to specific demographics for diverse audiences.

Previously, as a Marketing Strategist and Graphic Designer at I-AM Consultant in Mumbai, I developed and edited content for LinkedIn, Instagram, and YouTube—boosting engagement by 150%. I also managed editorial calendars with Asana and used Marketo to schedule and publish social content, growing the follower base by 40%, while translating complex topics into clear messaging across multiple channels.

I’ve also strengthened my toolkit through roles like Graphic Designer (Campaign Strategy) at EL SOL Strategic Consultants, where I wrote, edited, and designed marketing and event collateral that boosted campaign reach 16x. I maintained website content using CMS tools to improve SEO rankings, managed social media with Sprinklr for organic and paid campaigns, and collaborated across teams to keep brand voice consistent; earlier, at Think Ink Designs, I supported 50+ projects, improved clarity and audience engagement, and reduced production delays by 20%. I hold an M.S. in Marketing from the University of Illinois at Chicago (4.0 GPA) and a B.A. in Applied Arts from the University of Mumbai, and I’ve earned SEO and Google Ads training through Semrush and Google Ads Search certification.