RP Katrina Abacan

Built and maintained strong client relationships, serving as the primary point of contact for RealPage Market Analytics solutions. Ensured successful implementation and utilization, providing data insights and developing strategies to help clients achieve business objectives. Addressed and resolved issues, maintaining effective communication with clients, vendors, and internal teams.

Gathered and analyzed data from marketing campaigns, social media, and website analytics. Monitored digital marketing performance, identifying trends and creating detailed reports for stakeholders. Developed data-driven strategies and collaborated with departments, utilizing tools like Looker, MS Excel, Salesforce, and Power BI.

Managed insurance commission calculations, mailbox handling, and vendor setup concerns through client engagement. Supported client business reviews and served as the team point of contact for leave planning, engagement activities, and training initiatives.

Led AHT improvement projects as a Greenbelt-certified analyst, facilitating parsing process training and procedural updates. Conducted QA, utility testing, and collaborated cross-functionally on capacity calculation and Excel training. Served as the point of contact for BCP, innovation, training, and administrative tasks, supporting implementation and team strategy meetings.

Collaborated closely with the Australian business unit, reporting on pipeline opportunities and stages to provide critical insights for strategic decision-making. Served as the point of contact for team and company-wide events.

Converted client data into RealPage Property Management System products using the leasing and rents conversion tool. Utilized Salesforce to manage conversion requests.