ROTIMI IYIOLA

Provide strategic leadership and administrative direction for Nigeria’s national publishing body, leading policy engagement, copyright advocacy, and modernization of member services to strengthen institutional visibility.

Directed brand strategy and client-facing communication initiatives, led cross-functional teams to deliver integrated marketing campaigns, and drove client acquisition and internal capacity building to support business expansion.

Managed client acquisition, project execution, and strategic partnerships while leading a multidisciplinary team to deliver marketing communication solutions and enhance organizational visibility through brand management.

Built and led a creative team delivering brand storytelling, content development, publicity, and influencer engagement, producing campaigns that increased client brand visibility and audience engagement.

Developed and executed cohesive brand communication strategies, managed media relations and influencer collaborations, and led nationwide publicity campaigns for the show.

Provided organizational leadership across operations, planning, and resource management, enhancing team performance and ensuring alignment with strategic and financial objectives.

Provided strategic counsel and operational oversight for family business activities, guiding internal communication and business process improvements to strengthen operations.

Delivered subject teaching during national service (NYSC), managing classroom instruction and student assessment to meet curriculum objectives.

Supported public affairs activities, contributing to communications tasks and stakeholder engagement during the internship period.

Assisted with graphic design projects, producing visual assets and supporting studio workflows during the internship.

Completed an M.Sc. in Mass Communication with a dissertation analyzing audience perception of street team marketing in Lagos Metropolis.

Grade: Second Class Upper

Activities and societies: Editor-in-Chief, Agape Newsletter (Redeemed Christian Fellowship)

Earned a Bachelor of Arts in Mass Communication (Second Class Upper) with a thesis on the influence of Maltina Dance-All Reality Show on audience perception of the Maltina brand.

Completed a diploma program in Computer Graphics focused on practical graphic design and digital imaging skills.