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Rolando Alcedis Escobar EcheverriaRE
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Rolando Alcedis Escobar Echeverria

@rolandoalcedisescoba

Senior WordPress developer delivering high-performance, custom themes/plugins and SEO-driven builds for US-based clients.

El Salvador
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What I'm looking for

I’m looking for a team where I can own WordPress projects end-to-end—delivering high-performance builds, clean custom themes/plugins, reliable multi-environment deployments, and measurable SEO improvements.

I’m a WordPress developer with 6+ years building high-performance websites and custom solutions for US-based clients across healthcare, e-commerce, non-profit, and professional services. I specialize in custom theme and plugin development, Gutenberg/Elementor-based builds, and WooCommerce, while keeping deployments reliable through multi-environment workflows.

I’m comfortable owning projects end-to-end—from Figma-to-WordPress conversion to REST API integrations and ongoing maintenance. In my current role, I develop and maintain 20+ WordPress sites simultaneously, manage staging and production via WP Engine, and implement on-page SEO with Yoast SEO, Rank Math, and Google Search Console while monitoring performance using GA4 and Google Tag Manager.

I also bring strong technical leadership: I’ve coordinated implementation and quality standards, optimized Core Web Vitals and site performance, and resolved complex issues to maintain stability. Previously, I developed a WordPress-to-C# authentication bridge and built full-featured education platforms with WordPress and LearnDash, always focused on UX, security, and maintainability.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Universidad Don Bosco logoUB

Universidad Don Bosco

Bachelor of Science in Computer Science Engineering, Computer Science Engineering

2020 - 2024

B.S. in Computer Science Engineering from Universidad Don Bosco (2020–2024).

Centro de Estudios INATEC logoCI

Centro de Estudios INATEC

Professional WordPress Developer Certificate, Web Development

2019 -

Professional WordPress Developer certificate program at Centro de Estudios INATEC (2019).

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