Rocío Pire González
@rocopiregonzlez
Influencer marketing analyst with expertise in content media strategies.
What I'm looking for
As an experienced Influencer Marketing Analyst and Team Leader, I have successfully managed diverse teams across LATAM, USA, Spain, India, and Indonesia. My role at Kommo has allowed me to hone my skills in team management, task delegation, and metrics analysis using advanced tools like GA4 and HypeAuditor. I thrive on creativity and innovation, always striving to build strong relationships with stakeholders while ensuring the success of our marketing initiatives.
My journey in digital marketing has been marked by a commitment to excellence and a passion for content creation. From copywriting and SEO to social media marketing, I have developed a comprehensive skill set that enables me to craft compelling narratives and optimize online presence. I believe in the power of persistence and collaboration, and I am dedicated to training and mentoring my team to achieve our collective goals.
Experience
Work history, roles, and key accomplishments
Influencer Marketing Team Leader
Kommo
Jan 2023 - Present (2 years 5 months)
Leading the influencer marketing team across LATAM, USA, Spain, India, and Indonesia. Responsible for team management, task delegation, and monitoring specialists. Conducting metrics analysis using GA4 and HypeAuditor, while building relationships with stakeholders.
Community Linkbuilder
Kommo
Jan 2023 - Feb 2023 (1 month)
Focused on copywriting and online content creation, specifically in linkbuilding strategies to enhance SEO performance.
Influencer Marketing Analyst
Kommo
Jan 2023 - Feb 2023 (1 month)
Analyzed social media marketing metrics and evaluated advertising content. Developed negotiation skills and built relationships with national and international stakeholders.
Content Writer and Copywriter
Freelance
Jan 2021 - Jan 2022 (1 year)
Wrote blog articles, newsletters, and landing pages while conducting keyword research and SEO positioning to enhance online visibility.
Junior Content and SEO Specialist
Kommo
Jan 2021 - Jan 2022 (1 year)
Performed on-page and off-page SEO tasks, including keyword research, SEO audits, and blog optimization to improve search engine rankings.
SEO Content Writer
Upwork
Jan 2018 - Jan 2020 (1 year 11 months)
Created SEO-focused content for various articles, utilizing keyword research and SEO tools to improve search rankings.
Education
Degrees, certifications, and relevant coursework
Coursera - Offered by Meta
Professional Certificate, Marketing Analytics
2024 -
Professional certificate focused on marketing analytics, providing skills in data analysis and marketing strategies.
Universidad Tecnológica Nacional
Diploma, Digital Marketing
2024 -
Diploma in Digital Traffic and Paid Media Advertising, covering essential skills for digital marketing.
Universidad Tecnológica Nacional
Course, Copywriting
2021 - 2021
Course in Copywriting, enhancing skills in persuasive writing and content creation.
Universidad Nacional de Buenos Aires
Course, Community Management
2020 - 2020
Community Manager course aimed at developing skills for managing online communities and social media.
Sebastian Galanternik’s SEO Courses
Course, SEO
2020 - 2020
Intermediate SEO course focusing on search engine optimization techniques and strategies.
Universidad Tecnológica Nacional
Diploma, Business and Digital Marketing
2019 - 2019
International Diploma in Business and Digital Marketing, focusing on digital marketing strategies and business principles.
Universidad Argentina de la Empresa
Degree, Gastronomy
2015 - 2015
Degree in Gastronomy, providing comprehensive knowledge in culinary arts and gastronomy management.
Instituto Nuestra Señora de Luján
High School Diploma, Art and Design
2010 - 2010
High School Diploma in Art, Communication, and Design, focusing on creative and artistic skills.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
vintagemoderngirls.comSkills
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