Rob McDonald

I’m a creative educator and designer with a broad background in arts, education, marketing and technology, who has helped thousands of adults and children learn code, design and ideas.

I design curricula and deliver workshops and classes for learners aged 6–16 and adults, including iGCSE Art & Design adaptations for international contexts and STEM/code introductions. I’ve trained staff in India and taught in China, and I bring differentiated, story-based and evidence-informed approaches to learning.

As a freelance designer and front-end practitioner I’ve worked with clients such as BBC, Bupa, NHS and Lloyds Bank, producing prototypes, design systems, and improving frontend code, SEO and responsive experiences. I’ve also led small teams on funded arts projects and produced award-winning campaigns and resources.

I’m organised, an active listener and experienced in customer-facing roles, data entry/analysis and educational psychology techniques. I build practical learning tools — from programming flashcards to spaced-repetition systems — to make complex subjects memorable and fun.