At Mr Clean BD, I planned, launched, and optimized Meta Ads campaigns across prospecting and retargeting, contributing to more than $30,000 in ad spend across platforms. I delivered an average ROAS of 3x–6x by testing audiences, creative, copy, and offers, then shifting budget toward stronger-performing ad sets.
At Second Source LLC BD, I managed paid campaigns and supported lead generation, email marketing, SEO, and e-commerce listings. I managed more than $12,000 in Meta and Google Search ad spend, and used GA4 and server-side tracking to monitor performance.

