
Robbie Irons
@robbieirons
I build and advise VVIP aviation, FBO infrastructure, aircraft transactions, and aerospace ventures.
What I'm looking for
I've led and advised high-value business aviation ventures across Africa, from developing Fireblade Aviation’s VVIP FBO and OEM-approved MRO to executing aircraft transactions exceeding USD$123M.
As CEO of Pegasus Universal Aerospace, I led the early development and commercialization of a VTOL solution, pursued FAA and EASA certification, and drove a USD$2 billion capital-raise strategy with partners including Amazon/AWS and Callen-Lenz.
I bring entrepreneurial leadership, engineering grounding, M&A experience, and trusted relationships with UHNW individuals, corporates, and governments to aviation infrastructure, luxury travel, and aerospace opportunities.
Experience
Work history, roles, and key accomplishments
Advisor
Airrie Unmanned Limited
Jun 2021 - Present (5 years 3 months)
Provided strategic advisory services to the Founder & CEO, contributing insights to the development and market positioning of innovative rhomboid wing UAV solutions for UK MoD and other sectors.
Board Director and Advisor to Shareholders
Fireblade Aviation
Aug 2012 - Feb 2020 (7 years 6 months)
Led, developed, and implemented a greenfield VVIP FBO, OEM approved MRO, 12000 sq/m hangarage, JET A1 fuel farm, regulatory compliance, and high-level security measures to full operational status.
Founder & Managing Director
Irons Aviation
Jul 2012 - Feb 2020 (7 years 7 months)
Provided specialist aviation consulting to select VVIP corporate aviation clients, with a focus on aviation infrastructure projects. Advised on the new Airport Terminal at Cape Town International Airport and executed multiple aircraft transactions totaling over USD$123M.
Regional Sales Director (Africa & Indian Ocean Islands)
ExecuJet Luxaviation CMI Group
Jul 2009 - Jun 2012 (2 years 11 months)
Drove the procurement of high-profile HNWI clients and aggressively grew the luxury Business Aircraft Sales division, focusing on a portfolio including Bombardier, Gulfstream, Dassault, Hawker Beechcraft, Airbus & Boeing VVIP corporate aircraft.
Business Development Manager
ExecuJet Luxaviation CMI Group
Feb 2008 - Jun 2009 (1 year 4 months)
Focused on new Bombardier Business Aircraft Sales, driving procurement of high-profile clients and growing the luxury business aircraft sales division.
Partner
Alcock, Dare & Irons
Nov 2006 - Jan 2008 (1 year 2 months)
Specialized in high-profile company acquisitions, collaborating with leading Private Equity firms in South Africa and London. Procured, introduced, and facilitated M&A transactions, personally overseeing legal contract negotiations.
Joint Managing Director - Founding Partner
Sinkmaster (South Africa)
Jul 1994 - Oct 2006 (12 years 3 months)
Co-founded and led the largest importer, manufacturer, and distributor of domestic, commercial & industrial food processing equipment in Southern Africa, servicing diverse industries including mining, oil & gas, shipping, catering, hospitality, and property development.
Education
Degrees, certifications, and relevant coursework
Harvard Business School Online
Professional Development, Leadership
2025 - 2025
Completed online courses in Resilient Leadership and Negotiating Salary in April 2025.
Theology Johannesburg
Certificate, Theology
2018 - 2019
Studied Universal Kabbalah from 2018 to 2019.
Damelin Business Management
Executive Business Management, Business Management
1997 - 1997
Completed Executive Business Management (CIBM) in 1997.
Natal Technikon
Bachelor of Technology, Mechanical Engineering
1991 - 1994
Activities and societies: Award: Mechanical Engineering Design Award [KZN] (1993)
Pursued a B-Tech in Mechanical Engineering, receiving the Mechanical Engineering Design Award in 1993.
Michaelhouse
Matriculation Exemption, General Studies
Completed Matriculation Exemption in 1988.
Cordwalles Preparatory School
Primary Education, General Studies
1980 - 1984
Attended Cordwalles Preparatory School from 1980 to 1984.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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