Open to opportunities

RITU SAGAR

@ritusagar

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Results-driven digital marketing and procurement professional with proven expertise.

India

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What I'm looking for

I am looking for a role that fosters innovation, encourages collaboration, and offers opportunities for professional growth in digital marketing and procurement.

I am a results-driven digital marketing and procurement professional with extensive experience in SEO, SMM, content marketing, purchasing, and administration across diverse business segments. My expertise lies in brand building for startups, where I have successfully increased brand engagement and follower growth through targeted content and paid social campaigns.

Throughout my career, I have achieved significant milestones, including optimizing website SEO to secure top rankings for high-value keywords, developing high-converting lead generation funnels, and negotiating supplier contracts that reduced costs while maintaining quality standards. My strong communication and negotiation skills have enabled me to build robust vendor relationships, enhancing supply chain efficiency and achieving substantial cost savings in procurement.

I am passionate about leveraging my skills in digital marketing strategies and procurement management to drive business growth and efficiency. I thrive in dynamic environments and am always eager to explore innovative solutions that align with organizational goals.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

Prudens International Venture Alliance Growth, LLP

Sep 2019 - Present (5 years 9 months)

Managed daily operations across key social platforms including Instagram, Facebook, X, YouTube, and LinkedIn, ensuring consistent brand presence and timely engagement. Led procurement strategies, supplier negotiations, and contract management to drive cost savings and efficiency. Managed contract terms, RFQs, tenders, and vendor management on SAP Ariba software to secure the best deals.

Social Media Marketing SEO Content Marketing Ariba Google Analytics Google Ads AI Tools

Procurement Manager

PIVAG Interior Decoration LLC

May 2017 - Jun 2018 (1 year 1 month)

Designed and implemented procurement execution and logistics plans for key projects. Ensured compliance with legal, commercial, and contractual procurement regulations. Analyzed procurement risks and provided strategic solutions to optimize supply chain efficiency.

Procurement Logistics Contract Management Risk Analysis

Key Account Manager – Service Delivery

E-Procurement Technologies

Jun 2015 - May 2017 (1 year 11 months)

Implemented process improvements in procurement operations to drive strategic sourcing efficiency. Managed vendor master databases and procurement software integrations for process automation. Collaborated with leadership teams to streamline procurement transactions and reduce costs.

Strategic Sourcing Vendor Management Process Automation

Procurement Executive

Narsi Interior Infrastructure Pvt Ltd

Jul 2012 - May 2015 (2 years 10 months)

Managed end-to-end procurement processes, from tendering and RFPs to vendor negotiations. Ensured accurate stock management, timely deliveries, and cost control for domestic and international projects.

Procurement Tender Management Cost Control

Sales & Procurement Leader

Sagar & Brothers Jewellers

Jun 2004 - Jun 2012 (8 years)

Led procurement and sales operations for a jewelry design and manufacturing firm. Managed vendor relationships, client sourcing, and financial reconciliation. Conducted market research to identify business growth opportunities.

Procurement Sales Vendor Management Financial Reconciliations Market Research

Education

Degrees, certifications, and relevant coursework

Unknown

Bachelor's in Banking and Insurance, Banking and Insurance

Studied the fundamentals of banking and insurance, gaining knowledge in financial systems, risk management, and regulatory frameworks. Developed an understanding of various financial products and services.

Unknown

Advanced Program in Digital Media Marketing, Digital Media Marketing

Completed an advanced program focused on digital media marketing strategies and tools. Gained expertise in SEO, SMM, content marketing, and lead generation techniques.