I am looking to bring creative storytelling, social-first content, branding, and audience insights to a collaborative marketing team where I can create engaging digital experiences and continue growing in content and digital marketing.
Looking for a job
Ritika Pai
@ritikapai
I create social-first video, visual storytelling, and brand content shaped by audience insights.
CanadaWhat I'm looking for
I create short-form video and visual content using CapCut, Canva, Lightroom, Prequel, and AI tools, turning creative ideas into engaging brand stories across Instagram, TikTok, Pinterest, Facebook, and YouTube.
At LILI JILLY INC., I researched visual trends and audience behaviour to develop 10+ content concepts, supported influencer outreach in the combat sports niche, and concepted, filmed, and edited digital content for campaigns, blogs, and social platforms.
I also build brand experiences at La Maison Simons, where I assist 50+ customers per shift, observe consumer behaviour and purchasing patterns, and support visual merchandising. I built and branded Maison de Chat on WordPress and was a finalist in the First Book Canada Creative PR Hackathon.
Experience
Work history, roles, and key accomplishments
LS
Current
Brand Associate
La Maison Simons
Aug 2025 - Present (1 year 1 month)
Assisted customers and represented a premium fashion brand by creating personalized experiences and observing consumer behaviour. Processed high-volume transactions and collaborated on visual merchandising to reinforce brand identity.
LI
Social Media Assistant
Lili Jilly Inc.
May 2026 - Aug 2026 (3 months)
Researched visual trends and audience behaviours to develop content concepts and support data-driven marketing strategies. Supported influencer marketing and created short-form digital content across campaigns and social platforms.
Education
Degrees, certifications, and relevant coursework
George Brown College
Post Graduate Certificate, Marketing Management - Digital Media
2025 -
Grade: 3.6
Pursuing a Post Graduate Certificate in Marketing Management with a focus on Digital Media, maintaining a GPA of 3.6.
York University
Post Graduate Certificate, Digital & Content Marketing
2024 - 2025
Grade: 3.7
Completed a Post Graduate Certificate in Digital & Content Marketing with a GPA of 3.7.
Amity University
Bachelor of Arts Honours, English
2019 - 2022
Grade: 3.6
Earned a Bachelor of Arts Honours in English with a GPA of 3.6.
Hubspot Academy
Email Marketing Certified, Marketing
Earned certifications in Email Marketing and Hubspot Marketing Hub Software.
Hubspot Academy
Hubspot Marketing Hub Software, Marketing
Earned certification in Hubspot Marketing Hub Software.
Snapchat Inc.
Ads Manager & Advertising on Snapchat, Advertising
Earned certification in Ads Manager & Advertising on Snapchat.
Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
Canada
IndiaSalary expectations
50k+ CAD
Skills
CapcutCanvaLightroomPrequelChatGptWordPressExcelPowerPointHubSpotGoogle WorkspaceCRM ManagementSocial Media AnalyticsAudience InsightsPerformance MonitoringContent OptimizationStorytellingVideo EditingPhotographyCopywritingContent CreationSocial Media MarketingInfluencer MarketingVisual MerchandisingEmail MarketingSnapchat AdsBrand StrategyDigital Marketing
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