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Rita Batalha

@ritabatalha

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Programme & Transformation Manager at team.blue who reshaped a 4,000-person organisation across 22 countries.

United Kingdom

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At team.blue, I drove an organisational restructuring across 4,000 employees, 22 countries and more than 60 brands, moving the group to a divisional model. I also rebuilt the platform consolidation tracker as a dashboard, giving leadership visibility into legacy platform decommissioning.

For Unilever, I recovered a stalled SheaMoisture transformation, bringing all four workstreams back on track within two weeks, then delivered a Salesforce Commerce Cloud and Sanity CMS transformation in four months. I also partnered with Brand Directors on a portfolio of AI-driven beauty experiences.

At Capgemini Invent, I oversaw a portfolio of 300 Coca-Cola European Partners IT projects worth £290 million, implementing ServiceNow and cutting data inaccuracies by 94% in six weeks. Across my programme and transformation work, I have also developed software investment cases and operating models to support change from planning through adoption.

Experience

Work history, roles, and key accomplishments

Current

Independent Programme & Transformation Manager

Current

team.blue

Jul 2021 - Present (5 years 3 months)

Drove organisational restructuring across 4,000 FTEs, 22 countries, and 60+ brands, shifting to a divisional model to support 5,000-FTE growth. Rebuilt platform consolidation tracker into a dashboard with 15+ metrics and aligned 10+ senior leaders on the future-state divisional design.

Organisational Design Transformation Program Management Dashboarding Leadership Stakeholder Management

Senior Management Consultant

Capgemini Invent

Aug 2017 - Jul 2021 (3 years 11 months)

Oversaw a portfolio of 300 Agile/Waterfall IT projects worth £290m CAPEX for Coca-Cola European Partners, implementing ServiceNow to cut data inaccuracies by 94% in 6 weeks. Managed global programmes for Unilever and co-developed business cases for Wilko and IKEA.

Management Consulting Program Management ServiceNow Agile Waterfall Business Case Development Stakeholder Management

Global Business Planning Manager

PHD Global Strategy Unit

Sep 2015 - Jul 2017 (1 year 10 months)

Advised Unilever on global digital strategy, budget setting, and media performance valued at €1bn. Launched a digital market segmentation tool to improve digital targeting across 26 markets.

Digital Strategy Budgeting Media Performance Market Segmentation

Senior Digital Planner

PHD Media UK

Apr 2013 - Sep 2015 (2 years 5 months)

Launched Sainsbury's Tu Clothing digital media to grow customer numbers, average spend, and basket volume.

Digital Media Planning Customer Growth Retail

Digital Business Analyst & Product Owner

tcc Global

Launched e-commerce products for Lidl and Billa, generating £0.6M in sales within 7 months. Coordinated full product lifecycle, leveraging JIRA to monitor 100+ features and facilitating migration from NetSuite to Kargo's cloud-based inventory platform.

Ecommerce Product Management Jira NetSuite Kargo Analytics Stakeholder Management

Programme Manager

Unilever

Rescued stalled transformation program for SheaMoisture by recalibrating roadmaps and implementing Agile approach, achieving 100% recovery of 4 workstreams within 2 weeks. Delivered Salesforce Commerce Cloud and Sanity CMS transformation in 4 months and shaped DTC 2.0 strategy with 20+ digital capabilities.

Program Management Agile Salesforce Commerce Cloud Sanity CMS Governance RAID Management DTC Strategy AI

Director, Agile Programme Management

Nissan

Directed a £1.5M digital transformation integrating AEM and AWS, designing a global-local operating model to improve feature development efficiency by 60%. Led a team of 20+ specialists and produced the programme roadmap, resource, and commercial plan for FY24.

Agile Program Management Digital Transformation AEM AWS Operating Model Design Change Management Roadmapping

Business Case for Software Investment

Imperial College Health Partners

Built a 5-year software investment case to assess replacement of Accelo, Xero, and ApprovalMax, modelling TCO, ROI, and payback period. Created a 47-capability framework and led senior stakeholder workshops, recommending Monday.com with projected 23% ROI and 31-month payback.

Business Case Development TCO Modeling ROI Analysis Stakeholder Workshops Monday.Com Change Management