Ridhi User

At the University of Birmingham, I manage concurrent behavioural research projects on attention and brain-network dynamics, from experimental design through quantitative analysis and interpretation.

I analyse large-scale neuroimaging datasets spanning 100+ participants and translate complex outputs into structured findings, reports, and presentations that refine hypotheses and project decisions. My master's research investigated attention deficits in autism using behavioural and neuroimaging approaches.

At LoudSpeaker Marketing, I analysed web traffic, search performance, and engagement across five client accounts using Google Analytics and Search Console. My recommendations contributed to an average 40% increase in client website impressions while improving search visibility and engagement.

I bring a rigorous, hypothesis-driven approach to research, evidence synthesis, data storytelling, and client-facing collaboration.