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Reza UserRU
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Reza User

@rezauser1

Experienced Sr. UI/UX Designer with a focus on user-centered solutions.

Singapore
Message

What I'm looking for

I am looking for a role that values creativity and innovation, where I can contribute to impactful design projects and continue to grow professionally.

I am a passionate Sr. UI/UX Designer with a strong background in creating user-centered designs that enhance user satisfaction and engagement. Currently, I am working at Vertical Institute, where I lead comprehensive UX design projects, utilizing user research and analytics tools like Crazy Egg and GA4 to optimize user flows and increase conversion rates.

Previously, I have successfully designed digital products for various clients at Antikode, achieving significant improvements in purchase conversion rates. My experience spans across multiple industries, where I have developed tailored UX strategies that have consistently resulted in high client satisfaction scores. I thrive in collaborative environments, leveraging user feedback to drive impactful product enhancements.

Experience

Work history, roles, and key accomplishments

VI
Current

Sr. UI/UX Designer

Vertical Institute

Feb 2025 - Present (6 months)

Conducted user research by analyzing user behavior through Crazy Egg and monitored completion and conversion rates using GA4. Led a comprehensive UX design capstone project, utilizing user research, wireframing, prototyping, and usability testing to deliver an innovative, user-centered solution.

AN

UX Designer

Antikode

May 2022 - Present (3 years 3 months)

Led UX design for XL Axiata’s digital products, optimizing user flows and enhancing usability to achieve a 69.11% increase in package purchase conversion rate. Developed tailored UX strategies for over 15 B2C and B2B clients, achieving a 90% overall client satisfaction score.

TE

UI/UX Designer

Technoplast

Apr 2021 - Present (4 years 4 months)

Designed the UX for the Warehouse Management System, converting a fully manual process into a comprehensive digital solution. Leveraged user feedback insights to identify key opportunities, driving impactful product enhancements and elevating overall user satisfaction.

OM

UI/UX Designer

OmindTech

Jun 2020 - Present (5 years 2 months)

Designed and led small businesses in developing impactful digital products, transforming their visions into user-centered, market-ready solutions. Possess a foundational understanding of programming principles and the software development process.

SU

UI/UX Designer Intern

Suitmedia

Jan 2020 - Present (5 years 7 months)

Developed compelling design concepts that played a key role in successful project pitches and client engagement. Designed and enhanced the Nebengers App, focusing on continuous improvements and innovative concept development to boost user engagement and satisfaction.

KE

UI/UX Designer Intern

Kejar.id

Jun 2018 - Present (7 years 2 months)

Enhanced the user experience for Kejar.id, implementing targeted improvements to increase usability and user engagement. Designed marketing website pages with a focus on maintaining and increasing conversion rates.

Education

Degrees, certifications, and relevant coursework

Institut Pertanian Bogor (IPB) logoI(

Institut Pertanian Bogor (IPB)

Associate Degree, Informatics Management

Conducted user research by analyzing user behavior through Crazy Egg and monitored completion and conversion rates using GA4. Led a comprehensive UX design capstone project, utilizing user research, wireframing, prototyping, and usability testing to deliver an innovative, user-centered solution. Possess a foundational understanding of programming principles and the software development process.

Tech stack

Software and tools used professionally

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Reza User - Sr. UI/UX Designer - Vertical Institute | Himalayas