Open to opportunities

Sarangan Chandrasekaran

@saranganchandrasekar

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E-commerce consultant and manager driving growth through digital marketing and operations.

Sri Lanka

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What I'm looking for

I seek a hands-on e-commerce role where I can lead marketplace growth, optimize category performance, mentor teams, and apply data-driven marketing to scale revenue.

I am an experienced e-commerce professional with 8+ years in digital marketing, marketplace management, and multichannel sales operations. I have worked with major platforms and vendors to scale online sales and streamline inventory, pricing, and promotions.

My background includes roles as E-Commerce Manager and Senior Acquisition Manager at regional marketplaces, where I led category strategy, vendor onboarding, product sourcing, and cross-functional coordination to improve assortment and revenue.

I am certified on Amazon and Shopify platforms and skilled in digital advertising, analytics, and UI/UX collaboration; I coach teams and implement data-driven strategies to drive sustained e-commerce growth.

Experience

Work history, roles, and key accomplishments

Current

E-Commerce Consultant

Current

Freelance

Sep 2020 - Present (5 years)

Provide e-commerce strategy, digital marketing, website development and third‑party tool onboarding for startups and SMEs across UK, US, Spain, India and Sri Lanka; improved online sales and vendor integrations for multiple clients since 2020.

E commerce Strategy Shopify Google Analytics PPC UI UX Third Party Integrations Digital Marketing

E-Commerce Manager

Abans Group PLC

Jan 2019 - Sep 2020 (1 year 8 months)

Managed e‑commerce and digital marketing operations, analyzed sales data to define category strategies and forecasting, and improved vendor relationships to optimize pricing and availability from Jan 2019 to Sep 2020.

Category Management Digital Marketing Forecasting Vendor Management Pricing Strategy Inventory Management Google Analytics

Senior Acquisition Manager

Daraz.lk (Alibaba Group)

Oct 2017 - Jan 2019 (1 year 3 months)

Owned product sourcing, onboarding and merchandising for Appliances, Digital Products and Home & Living categories; coordinated photoshoots, vendor performance analysis and trained junior staff while meeting acquisition targets (Oct 2017–Jan 2019).

Product Sourcing Vendor Onboarding Merchandising Performance Analysis Training SLA Management

Merchant Service Executive

WOW.lk (Dialog Axiata)

Oct 2016 - Nov 2017 (1 year 1 month)

Managed merchant relationships, gathered product information and highlighted USPs for listings, executed promotions and coordinated with marketing and IT to support e‑commerce operations from Oct 2016 to Nov 2017.

Product Listing Customer Support Market Research

Education

Degrees, certifications, and relevant coursework

University of London

Master of Science, Digital Entrepreneurship

Currently reading an MSc in Digital Entrepreneurship and Modern Business (in progress).

General Certificate of Education (GCE) Advanced Level

GCE A-Level, Commerce

Passed the GCE Advanced Level examination in the Commerce stream in 2016.

Pearson

Diploma, Information Technology and E-Commerce

Completed a Diploma in Information Technology and E-Commerce.

D.S. Senanayake College

High School, Secondary Education

2015 - 2016

Activities and societies: President of the Christianity Society; Chief Organizer of the Tamil Literary Association; Editor of the Information Technology Society

Held leadership roles including President of the Christianity Society and Chief organizer of the Tamil Literary Association while attending college.