Open to opportunities

Radka Busova

@radkabusova

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Content Marketing Manager crafting purposeful digital campaigns and leading web, CRM, and influencer delivery.

India

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What I'm looking for

I’m looking for a role where I can lead purposeful content and digital strategy, run CRM and influencer initiatives, and own web/client delivery. I thrive in teams that value thoughtful communication, collaboration, and measurable change.

I’m a Content Marketing Manager and strong project driver, drawn to purposeful communication, digital marketing, and change management. My work blends creativity with structure—turning ideas into campaigns that stay aligned across every digital touchpoint.

In recent roles, I’ve led social media strategy and created original content, managed influencer collaborations, and executed CRM and email marketing initiatives. I’m comfortable coordinating with external writers, overseeing blog content production, and ensuring consistent brand delivery across platforms.

Beyond content, I bring deep web and delivery experience—overseeing website development end-to-end, managing client relationships, running QA, and supporting SEO and technical setups. I also focus on user experience and risk mitigation, while connecting teams across technical and non-technical stakeholders.

I care about sustainability, culture, and women empowerment, and I’ve translated that ethos into work—supporting social responsibility programs and spearheading NGO projects. I’m energized by technological innovation, and I still love the craft of storytelling—whether it’s digital or captured on 35 mm film.

Experience

Work history, roles, and key accomplishments

Current

Personal goal pursuit

Current

Career Break

Jan 2026 - Present (10 months)

Took a personal goal-focused career break in order to pursue self-directed objectives.

Digital Marketing Manager

Beckley Retreats

Jun 2025 - Dec 2025 (6 months)

Leading social media strategy
Creating original content and managing social media
Leading influencer collaborations
Executing CRM strategies and creating content for email marketing campaigns
Managing external writers and overseeing blog content production
Ensuring brand consistency across all digital touchpoints

CRM Digital Strategy Social Media Marketing Content Marketing HubSpot

Senior Web Project Manager

Scene Creative

Jan 2023 - Dec 2025 (2 years 11 months)

Overseeing and managing all stages of website development
Managing client relationships
Collaborating with internal and external teams, ensuring alignment between technical and non-technical stakeholders and UX designers
Conducting QA, SEO management, and technical setups for websites
Identifying and mitigating project risks
Leading the social responsibility program and spearheading NGO projects

Corporate Social Responsibility Digital Marketing Copywriting Sustainable Business Web Design Client Relations Web Development Project Management User Experience (UX)HubSpot

Content & Influencer Marketing Manager

Scene

Sep 2023 - Aug 2025 (1 year 11 months)

Creating original content and managing social media
Leading influencer collaborations and partnership marketing initiatives
Executing CRM strategies and creating content for email marketing campaigns
Overseeing paid advertising and promotional campaigns
Writing and maintaining technical product documentation

Content Marketing Social Media Digital Marketing Growth Marketing Copywriting Influencer Marketing

Community Manager (Volunteer)

Womanship.

Apr 2024 - Nov 2024 (7 months)

Managing and assisting in platform development
Conducting QA for the platform
Designing user journeys and creating required content
Management of a community, fostering engagement and interactions

Production Manager

Freelance

Apr 2021 - Mar 2024 (2 years 11 months)

Clients: Mastercard, Porsche, Yenkee, Den Zvířat

Onsite Coordination Video Production Project Management Budgeting Talent Management

Health and well-being

Career Break

Jul 2022 - Dec 2022 (5 months)

Eat-pray-loving

Account Director

McCann Worldgroup

Oct 2017 - Jun 2022 (4 years 8 months)

Client: Mastercard Czech & Slovak Republic, Brontosauři v Himalájích

360° client service, integrating both online and offline strategies
Leading local strategy planning and executing B2C and B2B2C campaigns
Overseeing campaign development from ideation to completion, including adapting global initiatives for local markets
Supervising creative production with cross-functional internal and external

Production Management Corporate Social Responsibility Video Production Social Media Digital Marketing Client Relations Marketing Strategy Influencer Marketing Team Management

Digital Innovation & Project Manager

T-Mobile Czech Republic a.s.

Nov 2016 - Aug 2017 (9 months)

Management of the product portfolio and marketing campaigns
Development of IoT brand, its website & e-shop and B2B marketing
Management of selected websites, including e-commerce portal

Web Development Analytical Skills User Experience (UX)Branding and Identity E commerce Support

Digital & BTL Marketing Specialist

Kia Motors Sales Slovensko

Oct 2014 - Oct 2016 (2 years)

Development of integrated communication strategies & campaigns and adopting global campaigns
Creating digital strategies in line with brand campaigns
Digital content creation & social media management
Development & maintenance of company and dealerships websites