Varun Mody

Consulting with internal/external stakeholders to determine the website's desired appearance and functionalities. Conceptualizing the website design process and leading the IT development team. Developing user-friendly and visually appealing interfaces, and performing SEO procedures. Integrating images, embedding videos, and adding plugins. Leading a team of four - providing mentorship.

Successfully migrated 1400 web pages out of 1800 pages from Drupal to Sitecore 9.2 for a Chicago Booth Review website redesign project, contributing to the project's overall success and timely completion. Conducted detailed quality assurance checks on both current and migrated content, ensuring accuracy, consistency, and adherence to website standards, resulting in a seamless user experience.

Created and Managed LinkedIn's content calendar with our growth strategy specifically targeted. Managed the 2-phased development of the website. Participated in the conception and creation of innovative sales tools. Produced/managed all content with help of freelancers where needed. Managed implementation of branding upgrade across all assets. Strategized and develop a relevant mailer calendar. Su

Used Google Analytics and Sprout Social to produce digital marketing reports for the University website and social media platforms. Worked with the copywriters and graphic designers to set up landing pages for various digital advertising efforts. Created Digital Signage across the University using Adobe InDesign and Photoshop. Photographer for the department. Prepared blog posts for publication wi

Successfully created, implemented, and iterated on the technical development of integrated marketing campaigns and demand generation programs, resulting in increased lead generation and conversion rates. Owned the strategy and execution of demand generation activities, including emails, forms, landing pages, digital content, segmentation, lead lifecycle management.

Conducted detailed quality assurance checks on both current and migrated content, ensuring accuracy, consistency, and adherence to website standards, resulting in a seamless user experience. Managed content in the CMS, uploading materials and organizing folders in a structured manner to streamline the content migration process and ensure efficient access to migrated content.

Maintained the Content Management System (Sitecore) that stores online content, organizing and categorizing content for abercrombiekent.com, ensuring accuracy and adherence to brand guidelines. Created and executed landing pages using pre-set templates for special marketing initiatives and promotions, ensuring a seamless user experience and driving conversions. Managed blog content.

Developed and managed digital programs, including but not limited to digital and social advertising, search marketing (SEO/SEM), email communications, and website design/development. Oversaw social media strategy, performance monitoring, and delivery of reporting to the Business. Managed all social media channels – create communications calendar, create content specific to each channel that is com

Managed website performance, ensuring optimal user experience and conversion rates. Utilized analytics tools to analyze web data and make data-driven decisions for website optimization. Built a larger understanding of the domain to interact and engage with prospective clients, resulting in successful client acquisition and business growth. Managed the client lead funnel, ensuring timely follow-up

Created Presentations for the lectures using PowerPoint. Researched material for professors' papers. Prepared, organized, and updated course materials. Managed Social Media Channels for the Department of Communication. Graded undergraduate exams and activities.

Efficiently handled client services for JustFab (Retail E-commerce). Monitored calls of their customer service representatives in the United States and the United Kingdom and gave them appropriate feedback and guidance. Observed the market insights from the customer’s perspective and collectively prepared a report for the client which helped analyze future opportunities.

Handled administrative work for the Department of Photography. Organized and conducted tutoring sessions for various subjects of Photography. Customer Service Representative

Online Customer Service Representative for the United Kingdom region. Assist customers with problems related to multiple services offered by Vodafone.