At AMS (Alexander Mann Solutions), I own content-led digital marketing initiatives across corporate and solution pages, aligning SEO, AEO, and GEO with demand generation and campaign goals. I plan and execute search- and answer-engine-led content programs, from landing pages and FAQs to blogs and campaign assets.
I use keyword research, search intent analysis, and on-page optimization to shape content, then analyze performance to guide refreshes and messaging improvements. I also apply AI-assisted research and GEO practices to support visibility in AI-driven answer engines.
Before AMS, I supported digital marketing campaigns for Dubai-based real estate clients at SQUAREA Consulting and created content for B2B eCommerce and informational websites at Beyond LED Technology. My work included landing pages, paid ad copy, product descriptions, and technical content.
At Digital Arise, I owned content-led digital marketing initiatives for Middle East and global clients across real estate, healthcare, fashion, academics, and professional services. I also supported B2B and B2C clients as a freelance content and digital marketing specialist.
