At Ernst and Young (EY), on the Microsoft Client Engagement, I led digital transformation programs for Microsoft Azure content platforms, increasing qualified leads by 2% through personalization, experimentation, and optimization architectures.
At CEB, A Gartner Subsidiary, I engineered an Enterprise Data Warehouse framework that standardized global metrics, and led an Adobe Analytics migration and Salesforce data consolidation. My work also supported 5% account growth and improved global product ROI by 4% through search visibility and SEO frameworks.
Most recently, as Program Manager & Fundraising Chair at Sunrise Elementary PTA, I coordinated a community program and its digital marketing strategy, increasing registration by 50% year over year and exceeding fiscal benchmarks by 124%. I also developed product roadmaps and user-centered strategies through an internship at Ecocache.tech and an educational capstone at Kellogg School of Management.
