I've managed Google Ads and Meta Ads campaigns across India and the UAE, delivering up to 2X ROAS on a combined $10K ad spend and reducing manual reporting effort by 60% through workflow automation.
Through my freelance performance marketing work, I've improved engagement and lead quality using data-backed audience targeting, SEO, website optimization, landing-page optimization, and conversion-focused campaign strategy. For Lilo Clothing in the UAE, I generated 120+ leads per month; for Brahaan by Narains Clothing in India, I generated 70+ leads per month.
At Shanti Packers and Movers, I achieved 2.5X ROAS through Performance Max, YouTube, and Search campaigns. I also increased overall sales by 30% by digitizing operations and customer handling, while centralized support workflows reduced customer escalations by 40%.
Beyond marketing, I founded River Sides, a community river-cleanup initiative that has mobilized volunteers to remove more than four tonnes of waste from surrounding rivers.
