Pankaj Koche

I’m a Backend Automation Expert and Workflow Optimizer focused on building resilient data pipelines, custom webhook integrations, and automated workflow engines. I turn operational inefficiencies into seamless, zero-error automation with robust error-handling logic to keep systems stable.

In my lead audit and scraping automation engine, I designed an end-to-end workflow that extracts and aggregates lead data from external web sources. I built a filtration pipeline to structure raw information and dynamically eliminate duplicate entries, then automated real-time transfers into a centralized Google Sheets database—cutting manual tracking errors and saving 15+ hours weekly.

I also developed a custom webhook to Google Sheets integration pipeline using Make.com, parsing raw inbound data streams through secure webhooks. I configured positional data mapping and conditional routing to process multi-variable fields reliably, and implemented automated row stamping structures to maintain 100% data integrity and strong data synchronization.

Beyond building automations, I conduct technical inefficiency and revenue leak audits for digital brands like WebVeda and Vastrovibe. I analyze complex operational architectures to uncover bottlenecks and data management gaps, and I sketch scalable automation blueprints to improve internal communication, cross-functional syncs, and operational speed.