At Studio by PAMELA, I create cinematic brand films and paid social ads for luxury hotels, villas, and premium brands, from strategy and concept through final edit. For NiiRA Mirissa, I made a film using existing photos and the hotel approved it for portfolio use.
I also founded Rosix Amuletos, a premium handcrafted jewelry brand sold through Shopify and boutique retail partners in Bali. I shape its brand strategy and storytelling, and create and review video, product visuals, and social content to keep the work consistent and accurate to the real product.
My marketing and social media work has included planning content calendars, reviewing creative for brand consistency and platform fit, and supporting in-store and digital campaigns at Ripley. I use AI video and image tools to make work that fits the brand and, as I put it, should never look like AI.
