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Pallak Jhawar

@pallakjhawar

Senior Product Manager at Coles who turned 5,000+ recipes into a shoppable journey, lifting recipe-to-cart conversion by 41%.

Canada

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At Coles, I shaped consumer growth journeys and platform modernization, including transforming 5,000+ recipes into a searchable, shoppable customer journey. Recipe-to-cart conversion rose by 41%, with a 5% incremental revenue uplift.

I also unified Coles’ marketing and shopping websites into one customer experience, supporting 22% year-over-year online revenue growth. Previously, I owned product roadmaps for benefits platforms at Deloitte Consulting and an internal operations platform at Velrada.

Experience

Work history, roles, and key accomplishments

Senior Product Manager

Coles

Feb 2021 - Apr 2026 (5 years 2 months)

Owned product strategy and end-to-end execution across consumer growth journeys, 0-to-1 launches, and platform modernization for one of Australia's largest grocery retailers.

Product Strategy Roadmapping A B Testing Adobe Analytics Medallia Customer Research SEO AEM API Architecture Platform Modernization AI Product Discovery Stakeholder Management

Senior Business Analyst

Velrada

Jun 2019 - Apr 2020 (10 months)

Owned the roadmap for Metricon's internal operations platform, digitizing and streamlining the journey from sales lead through construction and home delivery.

Business Analysis Roadmapping Process Improvement Stakeholder Management

Consultant (Product Owner)

Deloitte Consulting

Jul 2015 - Oct 2018 (3 years 3 months)

Led business analysis and product ownership for large-scale benefits-platform modernization programs at California EDD and Washington ESD.

Product Ownership Business Analysis Journey Mapping Gap Analysis Stakeholder Management Requirements Definition

Technology Analyst Intern

McKinsey & Company

May 2014 - Apr 2015 (11 months)

Contributed to a healthcare analytics product for insurers; analyzed complex data with SQL and R, built disease-specific benchmarks, and contributed to predictive provider-payment algorithms.

SQL R Data Analysis Healthcare Analytics predictive modeling

Business Analyst

Deloitte US India

Jan 2013 - Jun 2013 (5 months)

Led analysis for Deloitte's corporate website redesign and partnered with product design and a 20+ member development team to build the user experience on Adobe Experience Manager.

Business Analysis Adobe Experience Manager Web Redesign Product Design Stakeholder Management