Opeyemi Ogunyemi
@opeyemiogunyemi
Brand Marketing Strategist using consumer insights to drive trust, community, and measurable growth.
NigeriaWhat I'm looking for
I’m a Brand Marketing Strategist and Consumer Insight Specialist with 6+ years of experience helping brands earn trust, build community, and drive measurable growth through consumer insight-led strategy. I specialize in positioning challenger brands by translating what people genuinely need into marketing that moves behaviour—not just awareness.
Across travel, real estate, fashion, fintech, and Web3, I’ve led brand communication frameworks, supported content strategy, and managed marketing/communications project delivery. I’m also grounded in customer-first execution, having improved customer service performance by 15%, increased premium service sales by 30%, and strengthened client retention through feedback-led refinement. I’m open to remote marketing roles where brand clarity and consumer trust are treated as growth tools.
Experience
Work history, roles, and key accomplishments
Remote Project Manager
Sawog Consult
Dec 2024 - Present (1 year 7 months)
Led remote coordination of marketing and communications projects across multiple client briefs, managing timelines, deliverables, and stakeholder communication. Developed brand communication frameworks and supported content strategy for diverse clients.
Independent Marketing Consultant
Self-Employed
Jan 2019 - Present (7 years 6 months)
Delivered brand strategy, consumer research, and targeted advertising services for SME clients across Nigeria. Provided project-based consulting, monthly retainers, and advisory/training engagements spanning multiple sectors including fashion, food & beverage, real estate, and professional services.
Creative Writer
Thepenholic Writing Service
Jan 2019 - Present (7 years 6 months)
Produced long-form fiction while maintaining strong client ratings through consistent audience insight and storytelling quality. Collaborated with editors to meet strict deadlines while preserving exceptional quality standards.
Community Moderator & VA
Project Zero (Aventus)
Dec 2024 - Nov 2025 (11 months)
Managed community communications and moderation across digital platforms while maintaining Web3 brand tone and consistency. Supported data organization and quality assurance workflows to ensure accuracy across reporting pipelines, and built community trust through proactive engagement aligned with product goals.
Marketing Intern
Dollar Real Estate Company
Jan 2023 - Jan 2024 (1 year)
Supported business relationship management and client communications for property marketing campaigns. Developed marketing collateral, managed social media presence, and analyzed consumer feedback and market trends to inform targeting and messaging.
Customer Service Lead
VALS Travel Agency
Jan 2021 - Dec 2022 (1 year 11 months)
Designed and delivered customer service training programs that improved performance by 15% and strengthened client retention. Led upselling workshops that increased premium service sales by 30%, and analyzed customer feedback to align offerings with evolving needs.
Front Desk Administrator
JWS Consult
Feb 2020 - Dec 2021 (1 year 10 months)
Implemented a personalized client consultation process that raised customer satisfaction scores by 50%. Streamlined office operations using digital tools for scheduling, document management, and client communications.
Education
Degrees, certifications, and relevant coursework
University of Ibadan
Master of Science in Marketing and Consumer Studies, Marketing and Consumer Studies
Completed an M.Sc. in Marketing and Consumer Studies, covering consumer behaviour, market research, and strategic marketing practices.
University of Ilorin
Bachelor of Science in Marketing, Marketing
2013 - 2017
Grade: Second Class Honors’, Upper Division
Earned a B.Sc. in Marketing, studying marketing principles, consumer psychology, and market trends from 2013 to 2017.
Availability
Location
NigeriaAuthorized to work in
Job categories
Skills
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