Nishchal Aurora
@nishchalaurora
Product manager driving D2C and omnichannel growth through data-driven strategies.
IndiaWhat I'm looking for
I am a seasoned Product Manager with 9+ years of experience building user-centric D2C and omnichannel products, leveraging data and AI to inform rapid decisions and measurable growth.
I have owned end-to-end product strategy and execution across tech stacks, led GTM launches, integrated key platforms, and delivered revenue and conversion uplifts while closing major operational gaps quickly.
I collaborate cross-functionally, write clear PRDs and sprint backlogs, run experiments and A/B tests, and use analytics and AI tools to create scalable, customer-first product experiences.
Experience
Work history, roles, and key accomplishments
Product Manager
Atomberg Technologies Pvt Ltd
Oct 2024 - Present (11 months)
Owned end-to-end D2C product strategy and execution, launching features (Exchange, Auto refunds, Prebooking) that drove a 150% increase in daily run rate for the mixer grinder category and delivered a 10% sales uplift via targeted GTM campaigns.
Product Manager
Tata Croma - Infiniti Retail Ltd
Dec 2021 - Oct 2024 (2 years 10 months)
Led e-commerce and omnichannel transformation, contributing to INR 850M revenue and reducing cart abandonment by 25% while enabling omnichannel capabilities across 500+ stores and monetizing express delivery for INR 6M incremental revenue.
XIAssociate Product Manager
Xiaomi India
Jul 2020 - Nov 2021 (1 year 4 months)
Led retail and POS/OMS rollouts for 4,000+ stores and managed migration of Poco.in to Indian servers within 14 days to meet regulatory compliance, ensuring phased releases with minimal downtime.
ACDesigned and executed SIT and UAT test cases for enterprise projects, achieving 0% bug leak on a Global Finance Dashboard and synthesizing BI insights via SQL to inform HR decisions.
Education
Degrees, certifications, and relevant coursework
NMNarsee Monjee Institute of Management Studies - School of Business Management
Master of Business Administration, Marketing
2018 - 2020
Completed an MBA with specialization in Marketing focusing on product strategy, GTM, and customer-centric growth initiatives.
NMNarsee Monjee Institute of Management Studies - MPSTME
Bachelor of Technology, Information Technology
2010 - 2014
Earned a Bachelor of Technology in Information Technology with coursework relevant to software, systems, and test engineering.
Tech stack
Software and tools used professionally
Availability
Location
IndiaAuthorized to work in
Job categories
Skills
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