Nini Kapanadze

I’m a Marketing & PR Manager with experience planning and coordinating marketing activities, supporting brand development, and delivering customer-focused initiatives. My focus is on campaigns that increase visibility, strengthen customer relationships, and support business objectives.

At StarlinkGeorgia (Chinese EVShowroom), I define and execute integrated PR and marketing strategies for Chinese EV brands in the Georgian market. I lead performance campaigns across Meta, TikTok, and Google Ads to increase showroom visits and leads.

I manage social media presence and public image through storytelling and high-impact digital content. I also coordinate brand communication and stakeholder relations to strengthen market positioning.

Earlier, as a Marketing Assistant Intern at IINGroup (2024–2025), I supported campaign planning, social content creation, and market research/competitor analysis. I contributed to marketing materials, reports, and day-to-day team projects—building a strong foundation in marketing analytics and execution.