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Nikita TrifonovNT
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Nikita Trifonov

@nikitatrifonov

I optimize Amazon PPC campaigns, reducing ACOS through data-driven bidding, targeting, and budget management.

Lithuania
Message

At MB Asinas, I independently manage around 70 ASINs and approximately 1,000 Amazon PPC campaigns with about $10K in monthly ad spend. I build PPC strategies across Amazon Ads Console, covering keyword research, targeting, campaign structure, bid optimization, and budget allocation.

I've reduced ACOS from roughly 50% to 20–30% in non-seasonal periods and 15–20% during peak seasons. I also bring social media management experience across Instagram, Facebook, and LinkedIn, using content planning and performance monitoring to strengthen engagement and brand visibility.

Experience

Work history, roles, and key accomplishments

MA
Current

PPC & Performance Marketing Specialist

MB Asinas

Jul 2025 - Present (1 year 2 months)

Independently managed ~70 ASINs and ~1,000 Amazon PPC campaigns with ~$10K monthly ad spend, reducing ACOS from ~50% to 20-30% in non-seasonal periods. Developed and executed PPC strategies across Amazon Ads Console, including keyword research, bid optimization, and budget allocation.

Education

Degrees, certifications, and relevant coursework

SS

SMK College of Applied Sciences

Bachelor's degree, Marketing and Advertising Creation

2023 -

Pursuing a Bachelor's degree in Marketing and Advertising Creation, expected to complete in 2026.

AA

Amazon Ads Academy

Amazon Sponsored Ads Advanced Certification, Amazon Advertising

2026 - 2028

Earned the Amazon Sponsored Ads Advanced Certification.

AA

Amazon Ads Academy

Amazon Sponsored ads Certification, Amazon Advertising

2026 - 2028

Earned the Amazon Sponsored Ads Certification.

SS

SMK College of Applied Sciences

Bachelor's degree, Restaurant and Hotel Management

2021 - 2023

Completed a Bachelor's degree in Restaurant and Hotel Management.

CN

Coursera Project Network

Google Ads for Beginners, Digital Advertising

2025 -

Completed the Google Ads for Beginners course.

CN

Coursera Project Network

Getting Started in Google Analytics, Web Analytics

2025 -

Completed the Getting Started in Google Analytics course.

DI

Digital Marketing Institute

Social Media Marketing in Practice, Social Media Marketing

2024 -

Completed the Social Media Marketing in Practice certification.

ME

Meta

Advertising with Meta, Social Media Advertising

2024 -

Completed the Advertising with Meta certification.

Northwestern University logoNU

Northwestern University

Social Media Marketing, Social Media Marketing

2024 -

Completed the Social Media Marketing certification.

Tech stack

Software and tools used professionally

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