Nikhil Pathak
@nikhilpathak1
Marketing and content strategist helping brands grow through performance-driven storytelling.
What I'm looking for
I’m a Marketing and Content Strategist with 4+ years of experience helping brands and creators grow through content strategy, creative operations, and performance-driven storytelling. I founded SnkiCreatives and collaborate with 25+ international brands and creators across SaaS, healthcare, fitness, and the creator economy.
I’ve built and scaled a YouTube channel to 70K+ subscribers and 23M+ organic views by leading end-to-end content production, commercial photography, and outbound growth initiatives. Through strategic content positioning, SEO optimization, A/B Testing Thumbnails, and audience analytics, I’ve focused on improving results with every iteration.
As Creative Director & Project Team Lead, I work with clients like Striqfit, Dr. Anna Pleet, John Bekar, Prospeo, and WemakeMVP—helping improve audience retention by up to 2–3× through content strategy, storytelling, and performance-driven editing. I bring strong project management, client management, and production execution to deliver campaign-ready assets and measurable content performance.
Experience
Work history, roles, and key accomplishments
Creative Director & Project Lead
Snkicreatives
Aug 2024 - Present (1 year 11 months)
Collaborate with 25+ international B2B/B2C brands and creators to improve audience retention by up to 2–3× through content strategy, storytelling, and performance-driven editing. Includes work with clients such as Striqfit, Dr. Anna Pleet, John Bekar, Prospeo, and WemakeMVP.
Partnered with consumer brands such as Bellavita and Laxmipati Sarees on commercial product shoots, delivering high-conversion visual assets aligned to campaign briefs.
Content Creator
Mr. Snki
Jun 2021 - Present (5 years 1 month)
Independently scaled a YouTube channel to 70,000+ subscribers and 23,000,000+ organic views through strategic content positioning and SEO. Conducts A/B testing on thumbnails and uses audience analytics to improve performance.
Freelance Video Editor
GrowUMedia
Mar 2024 - Oct 2024 (7 months)
Delivered professional post-production including offline editing, colour grading, and motion graphics for client content deliverables.
Education
Degrees, certifications, and relevant coursework
Nikhil hasn't added their education
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Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
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