Neeraj Gupta
@neerajgupta6
Salesforce Marketing Cloud Architect driving data‑driven customer engagement.
What I'm looking for
I am a Salesforce Marketing Cloud Architect with 12+ years of experience designing and delivering marketing automation, integrations, and CRM solutions across global enterprises.
I identify client needs through workshops, define epics/features/user stories, and produce feasibility reports and detailed blueprints to keep projects on time and on budget.
I architect integrations between Marketing Cloud, Sales/Service Cloud and third‑party systems using Marketing Cloud APIs, SSJS, AMPscript, and APEX, and I design data models, automation, and global template strategies.
I have led implementations and module teams for clients including Bauer Media, BASF and Nokia, and I hold multiple Salesforce and SAP certifications that support a strong techno‑functional delivery capability.
Experience
Work history, roles, and key accomplishments
Salesforce Marketing Cloud Architect
Bauer Media GmbH
Sep 2021 - Mar 2023 (1 year 6 months)
Architected and implemented Salesforce Marketing Cloud solutions, defined global template and BU strategies, and delivered integrations with Sales Cloud and third-party systems to support targeted journeys and automation.
Module Lead
Tech Mahindra GmbH
Mar 2020 - Aug 2021 (1 year 5 months)
Led module delivery for Salesforce Marketing Cloud projects, coordinated stakeholders and partners, and produced feasibility reports and POCs to meet client timelines and budgets.
Technical Specialist
HCL Technologies
Oct 2017 - Aug 2019 (1 year 10 months)
Delivered SFMC and integration solutions including SSJS and API-based data flows, configured business units and automated background processes to support marketing operations.
Technical Specialist
Tech Mahindra
Jan 2015 - Jun 2017 (2 years 5 months)
Provided techno-functional SFMC consulting, developed journeys and templates, and integrated marketing data with Sales Cloud to enable targeted campaigns and reporting.
Technical Specialist
Thirdware Global Solutions Ltd.
Mar 2013 - Jan 2015 (1 year 10 months)
Implemented SAP CRM solutions and supported marketing and sales process configuration, data models, and automation for client projects.
SAP Consultant
Sparta Consulting Ltd.
Jun 2012 - Mar 2013 (9 months)
Delivered SAP CRM consulting for sales and service processes, including GATP and SCM-related planning modules to improve operational workflows.
Consultant
Capgemini India Pvt Ltd
Jul 2010 - Aug 2011 (1 year 1 month)
Worked on SAP CRM implementations focusing on requirements gathering, solution design, and coordination between business and IT teams.
SAP Consultant
AM Technologies
Jan 2008 - Oct 2009 (1 year 9 months)
Provided SAP CRM SD and ABAP support, developed customizations and supported CRM functional activities for client systems.
Education
Degrees, certifications, and relevant coursework
Maharaja Ranjit Singh College of Professional Science
Master of Computer Application, Computer Science
Completed Master of Computer Application with focus on Computer Science, graduating in July 2008.
Kirori Mal College, University of Delhi
Bachelor of Science, Computer Science
Completed Bachelor of Science in Computer Science, graduating in June 2004.
Availability
Location
Authorized to work in
Job categories
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