Neeraja Kale

Providing ongoing strategic consulting for a mid-sized communication agency, focusing on brand restaging, employer branding, and marketing strategies.

Developed the brand narrative and personality for Ankur Capital, differentiating it from other VC firms through in-depth conversations and actionable marketing initiatives.

Consulted with BC Webwise to streamline processes and enhance brand strategy for key clients, bridging the gap between brand strategy and digital interventions.

Conducted brand positioning and rebranding for Verchaska Infotech, focusing on strategic recommendations and developing a new brand identity.

Developed a market entry strategy for the 'Pause' wine brand, focusing on target segment definition, positioning, and innovative marketing strategies.

Led the rebranding of Ralco Tyres by conducting stakeholder research and developing a new brand positioning and identity based on market evaluation.

Restaged the Pipa Bella brand by uncovering insights about the target segment and developing a new positioning and brand identity that resonates with modern women.

Developed a cause-related platform for Clean & Clear, focusing on consumer research and scaling the initiative to resonate with the teenage audience through effective media partnerships.

As Consulting COO at Dyworks, I improved business operations and growth, achieving the highest EBIDTA for the April-June 2015 quarter. I orchestrated strategic partnerships and streamlined internal processes to enhance productivity.

Developed the Unilever corporate brand on sustainability through 'Project Sunlight', consulting with stakeholders across five markets to unify sustainability initiatives and launch effective campaigns.