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Natália EštokováNE
Looking for a job

Natália Eštoková

@natliaetokov

I design end-to-end digital products, from SaaS platforms to e-commerce subscriptions.

Czechia
Message

What I'm looking for

I'm looking for end-to-end product design work where I can own complex digital products, move between research and delivery, and contribute in either structured enterprise teams or fast-paced startups.

I've built Trendin’s influencer marketing SaaS platform from zero to one as its sole product designer, shaping research, UX/UI, prototyping, onboarding, campaign analytics, and campaign management.

At Alza.cz, I grew from feature work into large-scale ownership, including the AlzaPlus+ subscription launch. I designed experiences across web, mobile, internal warehouse tools, and in-store screens, using testing and analytics to guide decisions.

Experience

Work history, roles, and key accomplishments

TR
Current

Senior Product Designer

Trendin

Oct 2023 - Present (2 years 11 months)

Sole product designer at an influencer marketing SaaS startup, building the platform from zero to one across research, UX/UI, and prototyping. Designed core pillars including influencer database, campaign analytics, and campaign management, and built sharing and onboarding flows to reduce adoption barriers.

Alza.cz logoAL

UX & UI Designer

Alza.cz

Jul 2019 - Dec 2023 (4 years 5 months)

Transitioned from marketing into product design, growing from small feature work into ownership of large-scale initiatives such as the AlzaPlus+ subscription launch. Designed and shipped features across desktop, mobile app, and marketing landing pages, using A/B testing and analytics tools to validate design decisions.

Education

Degrees, certifications, and relevant coursework

IxDF logoIX

IxDF

AI for Designers, Design

Currently pursuing the AI for Designers course.

Prague University of Economics and Business logoPB

Prague University of Economics and Business

Bachelor's degree, Business Administration and Management

2014 - 2018

Bachelor's degree in Business Administration and Management from Prague University of Economics and Business, completed in 2018.

SheCodes logoSH

SheCodes

SheCodes Responsive, Coding

Completed SheCodes Responsive, SheCodes Plus, and Introduction to Coding workshops.

SheCodes logoSH

SheCodes

SheCodes Plus, Coding

Completed SheCodes Responsive, SheCodes Plus, and Introduction to Coding workshops.

SheCodes logoSH

SheCodes

Introduction to Coding, Coding

Completed SheCodes Responsive, SheCodes Plus, and Introduction to Coding workshops.

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