Natalie User

I’m a marketing coordinator with 5+ years running the full marketing function at a B2B tech company, taking work from brief through delivery with zero missed deadlines.

At Mako Networks, I owned and executed 200+ marketing assets per year across email, digital advertising, social media, web pages, and sales collateral. I managed content calendars for multi-channel B2B campaigns targeting enterprise buyers across petroleum, QSR, and retail verticals, and I built and deployed email programs in HubSpot—from template builds and list segmentation to deployment and performance tracking.

I’m also known for improving how teams ship. I cut asset turnaround time by 50% by creating a standardized brief intake workflow and a reusable template library that reduced revision cycles company-wide, while coordinating stakeholders to keep production moving.

From a website redesign across 15–25 pages to trade show creative packages for NRF, NACS, and FSTEC on tight 2–3 week timelines, I bring calm, structure, and reliable cross-functional communication. Earlier, I led marketing production for two retail locations and delivered brand identity systems and collateral as a freelance designer, backed by a BFA in Visual Communications from the School of the Art Institute of Chicago.