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Natalia Valenzuela

@nataliavalenzuela

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Staff Product Designer driving product strategy, design systems, and scalable UX for financial products.

Mexico

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What I'm looking for

I seek senior product design roles where I can lead design systems and cross-functional teams to build compliant, scalable financial products with strong user and business impact.

I am a multidisciplinary staff product designer who guides product evolution through intentional design, blending product strategy, design systems, and experience to deliver compliant, scalable financial products. I led a mobile app revamp for 8 million users, built a token-based design system from scratch, and shipped a crypto investment product from zero to launch across LATAM.

I partner closely with PMs, engineers, brand, legal, and research to balance innovation with regulation, mentor design teams, and align squads around user-centered outcomes. I am completing a Master’s in Strategic Design at Politecnico di Milano and bring proven leadership in remote, cross-functional environments.

Experience

Work history, roles, and key accomplishments

Current

Staff Product Designer

Current

Bitso

Jun 2021 - Present (4 years 5 months)

Led mobile app revamp for 8 million users and built a scalable token-based design system, launched crypto investment products (ETFs) across 4 LATAM markets and improved design-to-development consistency across 5+ squads.

Design Systems Mobile Design Product Strategy Cross Functional Collaboration UX Research Prototyping Mentorship

Teaching Assistant - Design III

University of Buenos Aires

Apr 2021 - Dec 2021 (8 months)

Taught the final Graphic Design course guiding 20 students through complex projects with emphasis on design thinking, strategy and creative direction.

Mentoring Design Thinking Creative Direction Feedback

Teaching Assistant - UX Design

Digital House

Sep 2020 - Aug 2021 (11 months)

Mentored a team of 5 students within a 30-person cohort, guiding end-to-end design thinking from discovery to delivery with focus on structure and real-world application.

Design Thinking User Research Prototyping

Producer Designer

Corcoran Group

Sep 2020 - Jun 2021 (9 months)

Redesigned responsive global website as part of a brand rollout, conducted user interviews with agents, and delivered wireframes, prototypes and high-fidelity UI aligned with brand evolution.

Responsive Design User Research Wireframing Prototyping UI Design Stakeholder Management Brand Implementation

UX Design Professor

Coderhouse

May 2020 - Feb 2021 (9 months)

Taught UX to 130+ LATAM students, led a team of 7 teaching assistants and ensured quality learning in research, IA, wireframing and usability.

Team Leadership Usability Information Architecture

UX Designer & Team Lead

Vivatia

Mar 2017 - Sep 2020 (3 years 6 months)

Led a team of 3 designers building document management solutions for major banks across LATAM, combining hands-on UX work with client engagement and delivery.

Team Leadership UX Design Client Engagement Wireframing Usability Testing

Education

Degrees, certifications, and relevant coursework

Politecnico di Milano - POLIMI Graduate School of Management

Master's, Strategic Design for Innovation and Transformation

2025 -

Pursuing an International Master in Strategic Design for Innovation and Transformation at POLIMI Graduate School of Management (remote; Milan campus period Feb 2025–May 2026).