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Namrata SamelNS
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Namrata Samel

@namratasamel

UX Researcher at Cactus Communications who researched ethical UX for Paperpal’s literature discovery workflow.

India
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What I'm looking for

I’m looking for an entry-level UX Research role where I can bring a research-first, business-aware lens.

At Cactus Communications, I researched ethical UX for Paperpal, an AI-powered academic writing tool, focusing on its literature discovery workflow. I delivered design recommendations to the product team and contributed feedback on onboarding and checkout flows.

I also ran a comparative study against Preflight and collaborated with Product, Research, and Design teams. My research work includes redesigning the MSRTC website and mobile app for usability and accessibility, and co-creating an immersive AR/VR pilgrimage experience for elderly users unable to travel.

Before moving into UX research, I spent 14 years in the apparel industry in Category Head and Merchandiser roles, translating market and consumer research into product decisions. I hold an M.Des in Experience Design from NIFT Mumbai and am looking to bring a research-first, business-aware lens to an entry-level UX Research role.

Experience

Work history, roles, and key accomplishments

AL

UX/UI Intern

Aditya Mendiratta Studios LLP

Jun 2025 - Aug 2025 (2 months)

Designed UX/UI and digital brand assets for the studio's website, focusing on brand expression, usability, and visual coherence across touchpoints.

Education

Degrees, certifications, and relevant coursework

National Institute of Fashion Technology (NIFT) logoNN

National Institute of Fashion Technology (NIFT)

M.Des, Experience Design

Grade: CGPA 8.6

Pursuing M.Des in Experience Design with a CGPA of 8.6, expected to complete in 2026.

ZE

Zeux

Design Leadership Sprint, Design Leadership

Completed the Design Leadership Sprint.

Udemy logoUD

Udemy

Design for Accessibility, Accessibility

Completed the Design for Accessibility course.

CalArts logoCA

CalArts

Language of Design, Design

Completed the Language of Design course.

HN

HFI / NASSCOM

Certified Usability Analyst, Usability

Certified Usability Analyst certification.

Google logoGO

Google

UX Design Professional, UX Design

Completed the UX Design Professional certification on Coursera.

Symbiosis Centre of Distance Learning logoSL

Symbiosis Centre of Distance Learning

PGD, Retail Management

Grade: A

Completed Post Graduate Diploma in Retail Management with Grade A.

University of Mumbai logoUM

University of Mumbai

B.A., Sociology

Completed Bachelor of Arts in Sociology.

RM

Rachana Sansad, MSBTE

Diploma, Fashion & Textile Design

Grade: First Class

Completed Diploma in Fashion & Textile Design with First Class.

Tech stack

Software and tools used professionally

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