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Muhammad Shafiq

@muhammadshafiq5

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Paid Media Specialist at Gerow TECH managing Meta Ads and Google Ads campaigns.

Pakistan

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What I'm looking for

I'm seeking full-time or freelance work in paid ads, SEO, Local SEO, Google Business Profile optimization, or social media marketing. I'm available for remote or in-person work and open to relocation.

At Gerow TECH, I plan, launch, and manage campaigns across Meta Ads Manager and Google Ads, including Search, Display, Shopping, Video, and Social Ads. I test ad creatives, copy, landing pages, and targeting, and use performance metrics to adjust campaigns.

At GEROW TECH, I optimized Google Business Profile listings and implemented local SEO strategies to improve local search visibility. My work included local keyword research, citation management, and tracking performance with Google Analytics and Google Search Console.

At LeadConcept, I developed and executed digital marketing strategies spanning paid advertising, SEO, and social media marketing. I also analyzed campaign performance and optimized conversion funnels.

Experience

Work history, roles, and key accomplishments

Current

Paid Media Specialist (Meta Ads & Google Ads)

Current

Gerow TECH

Mar 2023 - Present (3 years 7 months)

Plan, launch, and manage paid advertising campaigns across Meta Ads Manager and Google Ads. Develop strategies, optimize performance, and conduct A/B testing to maximize ROI.

Meta Ads Manager Google Ads Keyword Research Audience Segmentation A B Testing Budget Management Retargeting Google Tag Manager META Pixels Conversion Tracking Performance Analysis

Local SEO & GMB Optimization Specialist

Gerow TECH

Feb 2022 - Apr 2023 (1 year 2 months)

Optimized Google Business Profile listings and implemented local SEO strategies to improve local search visibility and rankings. Managed citations, reviews, and local competitor analysis.

Local SEO Google Business Profile NAP Consistency Keyword Research Citation Building Review Management Google Analytics Google Search Console Schema Markup

Digital Marketing Specialist

LeadConcept

Mar 2018 - Apr 2022 (4 years 1 month)

Developed and executed integrated digital marketing strategies across multiple channels. Managed paid advertising, SEO, social media, and conversion optimization to drive growth.