
Khizer Marketer
@khizer
I build and optimize Google and Meta lead generation campaigns using data-driven testing and conversion tracking.
What I'm looking for
I plan, set up, and optimize Google Ads and Meta Ads campaigns focused on lead generation, traffic quality, and business growth.
I build campaign structures, ad groups, audiences, placements, and budget plans around campaign objectives and target customers. I also create ad copy, CTA messaging, and landing page flows to improve CTR and conversion rate.
I use Google Tag Manager and Google Analytics 4 to set up and test conversion tracking for lead forms, website actions, and key campaign events. I monitor impressions, clicks, CTR, CPC, CPA, conversion rate, and return on ad spend to identify improvement opportunities.
I improve campaign performance through audience targeting, retargeting, keyword adjustments, budget reallocation, negative keywords, placement reviews, and A/B testing. I prepare clear performance reports with insights, optimization actions, and next-step recommendations.
Experience
Work history, roles, and key accomplishments
Paid Ads Specialist
Performance Marketing Projects
Jan 2025 - Present (1 year 8 months)
Planned, set up, and managed Google Ads and Meta Ads campaigns focused on lead generation and business growth. Optimized ad copy, audiences, and budgets to improve CTR, conversion rate, and ROI.
Education
Degrees, certifications, and relevant coursework
University of the Punjab
Bachelor of Business Administration, Marketing
2025 -
Pursuing a Bachelor of Business Administration in Marketing at the University of the Punjab, Lahore.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
Interested in hiring Khizer?
You can contact Khizer and 90k+ other talented remote workers on Himalayas.
Message KhizerGet matched with your dream remote job
Sign up now and join over 250,000+ remote workers who receive personalized job alerts, curated job matches, and more for free!
