Looking for a job

Monika Badaya

@monikabadaya

Message

I lead brand and project marketing launches that build demand, engagement, and measurable growth.

India

Message

What I'm looking for

I'm looking to lead brand, project, or product marketing initiatives where I can shape go-to-market strategy, launch compelling campaigns, collaborate with teams and agencies, and build measurable customer engagement.

I've led end-to-end go-to-market strategy for high-value real estate launches at Squarea Consulting, including DN YOO Odisha, where our marketing generated 200+ expressions of interest. I lead cross-functional teams, agencies, and ATL/BTL activity to carry projects from concept through delivery.

Previously, I launched furniture collections at Hermosa Design Studio that generated over ₹39 lakhs in six months, improved website traffic by 56% through SEO, and built social growth strategies for global clients. I bring hands-on experience across brand development, digital campaigns, buyer personas, product launches, and customer engagement.

Experience

Work history, roles, and key accomplishments

AGM – Project Marketing

Squarea Consulting

Aug 2023 - Apr 2026 (2 years 8 months)

Spearheaded the launch of two high-value real estate projects, managing end-to-end go-to-market strategy. Led a team of 11 and collaborated with creative agencies on campaign content and promotional deliverables.

Project Management Brand Development Go To Market Strategy Team Leadership Agency Coordination Market Analysis