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Mihir Parikh

@mihirparikh1

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Campaign Management Associate specializing in post-sales digital advertising ops and client success.

India

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What I'm looking for

I’m looking for a role in digital advertising operations where I can own campaign delivery end-to-end, automate workflows in Salesforce, and use QA plus performance insights to improve ROI—while building strong client relationships and continuous process improvements.

I’m a Campaign Management Associate at Accenture, specializing in executing post-sales digital advertising operations for client campaigns. I focus on seamless onboarding, flawless campaign execution, and long-term client satisfaction.

In my role as a Customer Success Manager (CSM) partner for Spotify advertising clients, I own the end-to-end campaign lifecycle—from Salesforce CRM booking and label order entry to media buying execution and ad trafficking via Google Ad Manager (GAM/DFP). I proactively communicate campaign status, resolve delivery challenges, and ensure SLA compliance across high-volume, multi-region campaigns.

I also lead B2B CRM automation workflows using Salesforce to reduce order processing time, minimize errors, and improve operational efficiency. By collaborating with sales, media planning, and engineering teams, I help optimize pacing, targeting, and delivery performance, while conducting QA and troubleshooting to protect delivery accuracy.

Before Accenture, I worked as an Ads Trafficker at APEX Services, managing tagging, QA, setup, launch, monitoring, and optimization across multiple platforms—improving campaign ROI through data-driven performance tracking with Podsights and issue management in Jira. Earlier, I interned in catalogue management and market research, including building trend-driven content and delivering insights through dashboards and reporting.

Experience

Work history, roles, and key accomplishments

Current

Campaign Management Associate

Current

Accenture Services Pvt Ltd

Dec 2023 - Present (2 years 6 months)

Served as a customer success partner for Spotify advertising clients, owning end-to-end campaign lifecycle from Salesforce booking and label order entry through Google Ad Manager trafficking and delivery. Led Salesforce-driven CRM automation to reduce order processing time and minimize errors, while performing campaign QA, troubleshooting, and reporting to ensure SLA-compliant delivery.

Google Ad Manager Salesforce CRM Ad Trafficking Campaign Management Media Buying CRM Automation Jira SLA Management

Ads Trafficker

Apex Services

Aug 2021 - Dec 2023 (2 years 4 months)

Executed media buying operations, tagging, and QA to ensure accurate campaign delivery and reporting across multiple platforms. Supported sales by tracking orders in Salesforce, used Podsights for performance tracking, and managed issue resolution through Jira to improve campaign ROI.

Media Buying Salesforce Order Tracking Podsights Performance Tracking Optimization Jira ROI Campaign Tracking

Catalogue Management Intern

Trell Experience Pvt Ltd

Dec 2020 - Jun 2021 (6 months)

Conducted market research and created trend-driven product listings on the e-commerce platform, boosting content engagement by 10%. Supported digital marketing campaigns and produced monthly performance reports with actionable optimization recommendations.

Market Research Product Listing Management Content Creation Digital Marketing Support performance reporting Trend Analysis

Market Research Intern

Connell Bros India Pvt Ltd

Feb 2020 - May 2020 (3 months)

Managed research vendors to ensure timely delivery and produced client reports that informed campaign strategy decisions. Built dashboards to visualize research findings and accelerate marketing initiative decision-making.

Vendor Management Market Research Client Reporting Dashboards Data Visualization Research & Analysis Campaign Strategy

Marketing and Sales Intern

Perfetti Van Melle India Pvt Ltd

Jun 2018 - Jul 2018 (1 month)

Supported lead generation and prospect research for business development initiatives. Analyzed market trends and customer insights to help formulate sales strategies and inform go-forward recommendations.

Lead Generation Prospect Research Market Trends Customer Insights Sales Strategy Business Development Support Sales Enablement