Mickie Carter

I'm an experienced Product Manager with a unique background that combines healthcare expertise and digital wellness entrepreneurship. Starting my career as a Physician Assistant, I developed crucial skills in customer empathy and active listening. This experience laid the groundwork for my expertise in communication and adaptability in fast-paced environments.

Then I transitioned into entrepreneurship by co-founding a digital health and wellness brand focused on home fitness for women. Over the past eight years, I've led cross-functional teams to launch an innovative physical fitness product with patent-pending features, successfully selling them on e-commerce platforms like Shopify and Amazon. I've also spearheaded our e-commerce strategy, supply chain, and product fulfillment, demonstrating my ability to manage projects from concept to execution.

Most recently, I took the lead on launching the MVP of our fitness app, enhancing our brand's ability to help women discover, plan, and track their fitness goals. As we transition our brand to new ownership, I'm excited to apply my extensive experience and skills in a new Product Manager role, where I can continue to drive impactful product development and contribute to a dynamic team.